Julia Hengsteler

I support brands and companies across Switzerland and Europe with end-to-end digital marketing solutions – from strategic planning and consulting to hands-on setup and execution.

With a strong background in digital marketing, social media strategy, performance campaigns and content-driven growth, I help businesses build visibility, engagement and measurable impact across channels.

Thanks to my education and experience in graphic design, I also support clients with pitch decks, presentations and brand guidelines, ensuring a consistent and high-quality visual brand presence.

I work in a structured, reliable and solution-oriented way and am used to collaborating with internal teams, external partners and stakeholders. I focus on strategy, setup and management. Content production can be handled by internal teams or external partners.

📍 Based in Zug, Switzerland

🌍 Available remote & on-site on request

💬 Day rate depending on scope & project duration

📊 Strategy & Planning

. Social Media Strategy Frameworks

. Channel & Audience Analysis

. Content & Editorial Planning

. KPI Definition & Goal Setting

. Go-to-Market Strategy

📈 Advertising & Performance

. Meta Ads Manager (Facebook & Instagram)

. Campaign Setup & Optimization

. Funnel & Conversion Logic

. A/B Testing & Performance Analysis

📆 Management & Operations

. Social Media Management Tools

. Workflow & Approval Processes

. Stakeholder & Agency Coordination

. Community Management (Strategic & Supervisory)

📉 Analytics & Reporting

. Social Media Analytics & Dashboards

. Campaign Reporting & Insights

. Data-driven Optimization

. KPI & ROI Tracking

🎨 Brand & Visual Direction

. Brand Guidelines & Visual Consistency

. Presentation & Pitch Deck Design

. Strategic Creative Direction

🧠 Methoden & Arbeitsweise

. Strategy-first Approach

. End-to-End Setup (Strategy → Tools → Execution)

. Cross-Channel Thinking

. Agile & Structured Project Managemen