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Karolina GeorgievaKG

Karolina Georgieva

Fractional and Interim Commercial Executive

€900/day
Schaffhausen, CH
15+ years

Average response time: 1 hour

About Karolina

When commercial performance slows down, the issue is rarely the strategy - it’s how the organisation is aligned and executed.

I step into these situations and make the business work again.

I work directly with leadership teams to bring clarity, align priorities, and restore execution across markets.

This can be during underperformance, expansion, or leadership transition - when momentum matters and there is no time for trial and error.

I am hands-on, close to the business, and focused on results - not presentations.
  • English

    Native or bilingual

  • Macedonian

    Native or bilingual

  • Serbian

    Fluent

  • Romanian

    Basic

Can work on-site
Schaffhausen (up to 50km)

Experience

  • and
    Interim Commercial International Executive
    March 2026 - Today (3 months)
    Schaffhausen, Switzerland
    Specialised in three mandate types: international expansion, commercial turnaround, and leadership transition coverage. Effective from week one — no learning curve on what running a complex, distributed commercial organisation actually requires. Available for fractional and interim engagements across Europe and internationally.
  • Oriflame Cosmetics
    VP & Global Head of Venture Markets
    November 2023 - February 2026 (2 years and 3 months)
    Schaffhausen, Switzerland
    Oversaw 35 global markets, managing €130M revenue and 400 FTE. Led commercial transformation, realigned market strategies, and redesigned operating models. Strengthened governance, performance management, and capital allocation. Built leadership capability across regions and mentored senior leaders. Reported directly to the Chief Commercial Officer.
  • Oriflame Cosmetics
    Head of Central Europe
    October 2021 - October 2023 (2 years)
    Bucharest, Romania
    Led a €150M regional business with responsibility for revenue, margin, and organisational health. Delivered commercial turnaround through restructuring and portfolio optimisation. Strengthened forecasting, budgeting, and performance management. Built a high-performing leadership team and succession pipeline.

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Education

  • Degree in Economics
    University of 'Sv. Kiril i
    Degree in Economics
  • TDS Leadership Assessment Qualified
    TDS Leadership Assessment Qualified

Skill set

Categories