About Manon
French
Native or bilingual
Experience
- Procter & GambleAnalytics & Insights Europe - Senior ManagerNovember 2022 - Today (3 years and 7 months)Geneva, Switzerland
- Procter & GambleAnalytics & Insights ManagerOctober 2020 - October 2022 (2 years)Geneva, SwitzerlandQualitative & Quantitative market research, data analytics Human Insights, Shopper Psychology, Behavioural Science Application, Jobs to-be-done Integrative thinking
- EnigmaStrategist & Project ManagerFebruary 2018 - January 2020 (1 year and 11 months)Geneva, SwitzerlandDeveloping marketing strategies based on conducted market research such as competition analysis, market trends, market forecast and customer research using secondary and primary data sources. Supporting clients to improve their services, through the revision of their value proposition, developing customer journeys, and implementing inbound marketing. Leading workshops in the fields of service design, branding identity and storytelling, user-experience and website development. Managing projects from various industries for small to international companies in the field of digital marketing, branding, strategy, service design, website development, and design.
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Education
- Master in Marketing, Services and management Communication (MSC)Universität St.Gallen - Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften2018Master in Marketing, Services and management Communication (MSC)
- Master of Business AdministrationUniversität St.Gallen - Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften2016Business Administration Master Preparatory Stage