Description

A design and innovation leader with experience building high-impact ideas across

global, billion-dollar brands and early-stage start-ups. Proven track record delivering

consumer-centred innovation, brand growth, and new capabilities across multiple CPG

categories. Former Director at Reckitt Benckiser and Procter & Gamble, leading diverse,

globally distributed Design and Innovation teams.

Recognised for building and scaling design and innovation capabilities — introducing

practical tools, training, and ways of working that strengthen organisational

performance.

An entrepreneurial leader who has launched Innovation Accelerators within large

organisations, founded a direct-to-consumer skincare brand, and built a boutique, multi-

disciplinary design agency. Known for a collaborative leadership style, consistent

delivery, and a strong growth mindset focused on coaching and capability building.

Languages

Workplace preferences

Can work on-site

Geneva (up to 50km)

Reckitt Benckiser Plc.
Global Category Brand Experience Leader
May 2023 - Today (3 years and 1 month)
Working remotely across markets in LA, Asian and ANZ. Leading the Brand Experience on the Pest Prevention business. Across FEI, Innovation, packaging and in-store/digital experience.
Cocoon Brands SARL.
Director & Co-Founder
July 2018 - Today (7 years and 11 months)
Incubating and launching new Health/Skincare innovation through e-com channels. Small scale transactional learning, low volume production (MVP), supplier development, joint development with (e)retailers, social media/influencer marketing (FB, IG, Youtube).
The Procter and Gamble Co,
Senior Design Director: Global Dish Care.
February 2014 - July 2018 (4 years and 5 months)
Geneva, Switzerland
Population of Mid/Long term Roadmap and base packaging optimisation & UX visioning (omni-channel, sustainability). First- ever Global franchise re stage.