About Sandra
German
Native or bilingual
English
Fluent
Experience
- Webrepublic AGConsultant Media StrategyMarch 2024 - October 2025 (1 year and 7 months)Zurich, Switzerland• Led the strategic and operational planning, execution, and optimization of integrated media campaigns for national financial and automotive clients, managing media budgets exceeding CHF 1 million across digital and offline channels.• Drove sustainable client growth by identifying untapped media potential, introducing data- driven media innovations, and translating market insights into measurable performance improvements. . Owned end-to-end client relationship management, including budget forecasting, performance reporting, and contract negotiations with media partners and vendors.
- Sparrow Ventures (Migros Digital Solutions AG)Growth MarketerSeptember 2023 - February 2024 (5 months)Zurich, Switzerland• Led Performance Marketing and E-Mail Marketing, conducted customer interviews for an early stage real estate venture.• Optimized marketing campaigns and enhanced operational processes for a solar tech startup, supporting go-to-market and validation phase.
- Midnight Deal GmbHMarketing ManagerSeptember 2021 - August 2023 (1 year and 11 months)Vienna, Austria• Developed the marketing strategy for a travel tech startup• Managed a monthly media budget of EUR 20'000• Established and optimized digital marketing campaigns, including Google Ads, Meta Ads, TikTok Ads, Programmatic Advertising and affiliate deals• Led two team members and facilitated the onboarding of new employees• Planned and executed newsletter campaigns• Organized and managed influencer campaigns
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Education
- M.A. E-Commerce & Digital MarketingFH Wiener Neustadt University of Applied Sciences2022M.A. E-Commerce
- B.A. Tourism ManagementFHWien der WKW University of Applied Sciences2018B.A. Tourism Management