About Sarah-Laure
Je suis rédactrice et créatrice de contenu senior, au service d’entreprises innovantes à Paris, Genève et Londres. Passionnée par la communication écrite, je m'engage à fournir un contenu rédactionnel de qualité, adaptant mon style d'écriture en conséquence, pour le web (suivi des règles SEO) ou en print. Capable d’une écriture concise, compréhensible et dynamique, mon esprit créatif et curieux me permet aussi de m’adapter rapidement à différentes industries, dans le respect de la ligne éditoriale.
J’interviens également à la demande de refonte, relecture ou réécriture d’articles, et propose des services de traduction ou transcréation de support marketing de l’anglais vers le français.
Mes atouts au service de votre projet :
• Excellentes compétences rédactionnelles en français, fort attrait pour la langue française et l'écriture au sens large, orthographe et syntaxe irréprochables.
• Parfaite maîtrise du marketing de contenu, vision globale des stratégies marketing grâce à plus de 15 ans d’expérience en marketing et communication.
• Esprit créatif, curieux, à la recherche permanente des meilleures solutions.
• Solide compréhension des divers supports (web, print, réseaux sociaux, etc.), publics, et cibles.
• Professionnalisme, respect des délais, excellente autonomie.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Genève (up to 50km), Annecy (up to 100km), Annemasse (up to 100km)
Experience
- freelanceFrench Content Executive / RédactricePRESS AND MEDIAFebruary 2020 - Today (6 years and 4 months)Genève, Switzerland• Writing articles for french companies' websites and blogs (blog.share-d.com, indeed.com, etc.)• Creating SEO-friendly content• Writing articles, conducting interviews and providing sponsored content to the online magazine lepetitjournal.com, London edition• Proofreading for French companies’ newsletters and magazines
- JRW Consulting LtdProject Manager and Office ManagerCONSULTING AND AUDITSSeptember 2018 - September 2019 (1 year)London, Royaume-UniJRW Consulting Ltd., a business consulting agency specialising in risk/opportunity assessment, change strategy projects and marketing/brand consulting• Conducted market analysis and web researches to turn data into information for fuelling clients’ decisions• Prepared client meetings such as facts and figures reminders, specification notes, briefings• Set up standard templates in accordance with new corporate identity guidelines (Word, Excel, PPT, Invoice)• Provided general admin duties (typing, filing, copying, mailings, etc.)• Record office expenditure and office budget• Coordinated meeting and managed agenda
- DeLaneau SACommercial Assistant and Office ManagerLUXURY GOODSMarch 2016 - September 2017 (1 year and 6 months)Genève, Canton de Genève, SuisseDeLaneau SA, a Swiss luxury watch brand creating ladies’ bespoke timepieces.Communications role supporting the Managing Director and the Marketing Manager:• Conducted online research, data collection, statistics compilation and document generation to complete business development strategy and extend customer base • Reviewed and prepared marketing literature and internal communication tools (handbook, newsletter)• Wrote various manuals, policies and procedures (such as security policies, Boutique sales procedure, IT manuals, etc.)• Participated in the organisation and attendance of sales events in Switzerland, Hong Kong and the UK (gala dinner, cocktail party, exclusive boutique showcase) • Typed up, reviewed or formated contracts with external lawyers• Managed office budget and served as the face of the company for support and supply services providers• Provided secretariat services to CEO (book appointment, travels and accommodations, draft correspondence…)
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Education
- Executive CertificateHEC School of Management2011Executive Short Program
- Bachelor’s degree of Corporate CommunicationISCOM2004