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Sarah RoussonSR

Sarah Rousson

Supermalter

FREELANCE Art Director I Senior Graphic Designer

€620/day
2 projects
Genève, CH
8-15 years

Average response time: 1 hour

About Sarah

**


Directrice artistique & graphiste senior – +10 ans d’expérience dans la mode, la beauté et le luxe. J’accompagne les marques dans la création de concepts visuels puissants et cohérents.

✅ Conception & direction de campagnes 360° (print, digital, social, événementiel)
✅ Identité visuelle & branding : refonte, positionnement et storytelling graphique
✅ Design packaging & supports marketing impactants
✅ Production photo & vidéo : gestion de shootings, coordination d’équipes créatives
✅ Contenus digitaux innovants et adaptés aux réseaux sociaux
✅ Gestion de projets de A à Z avec méthode, créativité et exigence
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Select World (Creative Agency @WellaCompany),
    Art Director
    FASHION AND COSMETICS
    January 2019 - January 2022 (3 years)
    Geneva, Switzerland
    • Mentored and coached junior graphic designers to enhance productivity.
    • Oversaw creative projects involving external agencies, online/offline assets, research, key visuals, and photo shoots.
    • Collaborated with project managers to efficiently distribute toolkits for professional beauty brands.
    • Presented policies/strategies to customers, ensuring satisfaction.
    • Cultivated strong customer relationships, resulting in three consecutive years of closed deals.
    • Managed complex creative projects for premium brands, ensuring a cohesive visual and narrative identity across all channels.
    Gestion de projet Direction artistique Social media Gestion de production
  • Simon Ourian M.D.
    Global Art Director
    FASHION AND COSMETICS
    January 2023 - October 2025 (2 years and 9 months)
    Zürich, Switzerland
    • Developed and led the brand's full visual identity, from concept to execution, across packaging, campaigns, and digital presence.
    • Managed internal and external teams (graphic designers, freelancers, photographers) to ensure a cohesive luxury brand image.
    • Directed photoshoots and produced high-end visual assets, shaping the brand's new DNA.
    Direction artistique Packaging Graphisme Montage vidéo
  • FREELANCE
    Art Direction / Designer
    LUXURY GOODS
    January 2022 - Today (4 years and 5 months)
    Genève, Switzerland
    • 360° art direction: concept and execution of global campaigns (print, digital, social, events).
    • Visual identity creation and brand redesigns for companies and entrepreneurs.
    • Development of creative concepts tailored to luxury, beauty, and fashion markets.
    • Packaging design, marketing assets, and editorial materials.
    • Production and coordination of photo and video shoots with creative teams and freelancers.
    • Project management using agile methodologies, from client brief to final delivery.
    • Brand storytelling and content strategy through impactful visual communication.
    • Consulting on brand image consistency across all touchpoints.
    Direction artistique Gestion de projet Packaging Montage vidéo Social media

Reviews

5.0

Out of 1 rating

L

Lucas

Graphic Design/ Branding / Brand Book - NAOS

Reviewed on 25.03.2026

Sarah a aidé notre société NAOS (Bioderma, Institut Esthederm, Etat Pur) à créer des campagnes de très grande qualité dans un délai très challengeant. Elle est non seulement à l'écoute des briefs, mais sait lire entre les lignes pour les dépasser très largement dans la qualité de son rendu. Elle anticipe, propose, est force de proposition et a tout simplement un don pour son métier. Elle a une "facilité" évidente qui a laissé une impression positive et durable chez bon nombre de nos équipes.

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Education

  • Motion Design (After Effects & Premiere Pro) Certificat
    CAD School Geneva
    2022
    Motion Design (After Effects & Premiere Pro) Certificat
  • UX / UI Design & Wordpress Certificat
    UX / UI Design & Wordpress Certificat

Skill set

Categories