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Selma KasimaySK

Selma Kasimay

Marketingexpertin

€750/day
Berlin, DE
8-15 years

Average response time: 1 hour

About Selma

Marketingexpertin mit mehr als 15 Jahren Berufserfahrung, u.a. bei einem globalen Data Analytics-Anbieter, im Mittelstand (IT, PR-Agenturen) sowie im Bereich NGO und Verband.

Zu meinen Hauptverantwortlichkeiten in der Vergangenheit gehörten unter anderem:
- Aufbau, Analyse und Weiterentwicklung der Marketingstrategie in Anlehnung an die Unternehmensziele
- Steuerung, Planung und Kontrolle sämtlicher Marketingmaßnahmen sowie des Marketingbudgets
- Entwicklung und Umsetzung von Multichannel-Kampagnen wie Email-Marketing, Direktmailing, Social -Media und Kunden-Webinare
- Strategische Planung und Umsetzung von E-Mail-Marketing-Kampagnen zur Generierung neuer Leads
- Planung und Organisation von internationalen Konferenzteilnahmen
- Konzeption und Realisierung von Produktfilmen und PR-Fachartikeln
- Planung und Durchführung von Google AdWords-Kampagnen zur Neukundengewinnung

Meine Schwerpunkte:
B2B Marketing, Strategieentwicklung und –umsetzung, Kampagnenmanagement, Online Marketing, Email Marketing, Projektmanagement, Organisationsentwicklung

Im Februar 2022 habe ich meine Ausbildung zum Organizational Transformation Professional abgeschlossen.
  • German

    Native or bilingual

  • Turkish

    Native or bilingual

  • English

    Fluent

  • French

    Basic

Can work on-site
Berlin (up to 30km)

Experience

  • AWO Berlin Kreisverband Südost e.V.
    Coordinator
    PUBLIC SECTOR
    October 2022 - Today (3 years and 8 months)
    Berlin, Germany
    Managing the community centre AWO Margaretentreff, part of the AWO Berlin Kreisverband Südost e.V., a non-statutory welfare organisation. As the facility manager, I am responsible for planning and developing community activities and projects that are diverse and fit various needs within the neighborhood. By building and maintaining good relations with the centre users and the volunteers, we co-organize events, especially to reduce social isolation and loneliness among older people.
  • Freelance
    Marketing & Organizational Transformation Professional
    February 2022 - Today (4 years and 4 months)
    Berlin, Germany
  • The ONE Campaign
    Campaigns Manager Germany
    June 2021 - January 2022 (7 months)
    Berlin, Germany
    As the Germany Campaigns Manager at ONE (7 months-fixed term maternity cover position), I was responsible for the overall campaigns management. ONE is a global movement campaigning to end extreme poverty and preventable disease by 2030, so that everyone, everywhere can lead a life of dignity and opportunity. In this role, my responsibilities included:
    • Planning and developing campaigns for the German market across various channels and tailor global campaigns to German audiences
    • Leading on one of ONE's priority campaigns, ONE Vote Germany, which was the German campaign ahead of the general elections in September 2021
    • Strategic planning of the campaign #Boosterblick to increase awareness of global vaccine equity
    • Leading the Germany campaigns team and line managing up to five staff members

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Education

  • Organizational Transformation Professional
    Bridgehouse Organizational Transformation Academy
    2022
    Organizational Transformation Professional
  • Master of Arts in Geography
    University of Tübingen
    2002
    Master's degree, Geography

Skill set

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