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Tamara A.TA

Tamara A.

Digital Marketing & Ads Support

€400/day
Zurich, CH
3-7 years
Meta Ads
Marketing Performance Analysis
E-commerce
Shopify
Google AdWords

Average response time: 1 hour

About Tamara

I help small businesses with operational digital marketing and ecommerce support — especially when there is a need for reliable day-to-day help for a few hours per day.

My strongest experience is in Meta & Google Ads support, ecommerce operations and written business communication.

What I can help with:

• Campaign maintenance for Meta & Google Ads
• Basic campaign optimization and issue detection
• Reporting based on KPIs and campaign performance
• Product uploads for online stores
• Shopify & WooCommerce support

Thanks to my marketing background, clients receive more than simple task execution. While working operationally, I also pay attention to:

• SEO opportunities
• Campaign optimization suggestions
• Audience relevance
• Store presentation and user experience
• Performance insights based on campaign data

I recently moved to Switzerland and I’m actively learning German. Currently, I’m looking for flexible part-time collaboration (around 2–3 hours per day), online and/or hybrid.

Reliable, practical and easy to work with.
Arts and Crafts
Culture
E-commerce
Healthcare Providers
Laundry, Home Care and Personal Care

  • English

    Conversational

  • German

    Basic

  • Russian

    Fluent

  • Bulgarian

    Native or bilingual

Can work on-site
Zurich (up to 30km)

Experience

  • Free Freelancing
    Freelance Digital Marketer | Paid Ads & Marketing Audits
    CONSULTING AND AUDITS
    October 2024 - Today (1 year and 8 months)
    • Supporting small and medium-sized businesses with paid advertising and performance-focused digital marketing execution
    • Planning campaigns based on clear objectives, controlled budgets, and measurable KPIs
    • Conducting marketing audits and performance analysis using GA4, Meta Business Suite, and Google Ads
    • Applying structured testing and budget optimization to improve conversions and lead generation

    Selected results:

    • Achieved an average conversion rate of 4.19% and cost per conversion of €4.75 for an e-commerce business
    • Delivered CPA of €9 during a seasonal campaign through structured testing and optimization
    • Generated 333 inbound calls via Google Ads for a local service business
    • Improved paid search visibility with 65% of keywords in top positions
    • Managing and optimizing Meta Ads and Google Ads campaigns for e-commerce brands and local service businesses
    Campaign Planning & Execution Campaign Optimization E-commerce Local Services Marketing Performance Marketing
  • Zahara Consult
    Digital MarketingDigital Marketing Strategis (Contract)
    DIGITAL AND IT
    August 2024 - September 2024 (1 month)
    Sofia, Bulgaria
    • Planned, executed, and optimized Meta and Google Ads campaigns across multiple client accounts
    • Conducted competitor research and digital market analysis to support campaign structure and positioning
    • Analyzed campaign performance and user behavior to identify optimization opportunities
    • Performed keyword research and contributed to ad copy creation to improve relevance and efficiency
    • Collaborated with designers by preparing clear creative briefs for paid advertising assets

    Key results:

    • Increased average CTR from 6% to 10% across active campaigns
    • Reduced average CPC by 30% through structured testing and optimization
    • Conducted competitor research and performance analysis
    Competitive Analysis Keyword Research Ad Copywriting Google AdWords Meta Ads
  • Shumen Symphony Orchestra
    Digital Marketing Specialist
    CULTURE
    April 2023 - August 2024 (1 year and 4 months)
    • Planned and executed digital promotion strategies for concerts and cultural events
    • Implemented an online ticket sales system and integrated digital channels with on-site ticketing
    • Managed Meta Ads campaigns focused on event awareness, engagement, and ticket sales
    • Monitored campaign performance and optimized reach and engagement within very limited budgets
    • Supported audience growth and attendance through data-driven promotion strategies

    Key results:

    • Generated 174 on-site and 156 online ticket sales for a single event with a €20 ad budget
    • Achieved 1,937 post engagements within 3 days at €0.001 per engagement
    • Delivered 194 event responses over 4 days at €0.15 per response
    Meta Ads Digital Marketing Strategy Budget Optimization Event Marketing Content marketing
Check out Tamara's experience

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Education

  • Master's degree
    University of Shumen "Konstantin Preslavsky".
    2017
    Master's degree
  • Bachelor's degree
    University of Shumen "Konstantin Preslavsky".
    2016
    Bachelor's degree

Certifications

Tamara's certifications are only visible to Malt Community members

Skill set

Google Tag Manager
A/B Testing
AI and Advanced Analytics
KPIs and Metric Definition and Monitoring
User Segmentation
Digital Marketing

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