About Adam
English
Native or bilingual
Experience
- ShadyRaysMedia Search AnalystE-COMMERCEAugust 2022 - December 2022 (5 months)• Conducted thorough keyword research and analysis to support SEO and PPC campaigns• Utilized Google Keyword Planner to identify relevant and profitable keywords• Made recommendations for optimizing campaigns for maximum results• Managed multiple PPC campaigns and monitored performance on a daily basis• Made adjustments and optimizations to improve click-through rates and lower costs per click• Collaborated with marketing teams to optimize landing pages for user experience and SEO ranking• Provided regular reports and insights to clients, keeping them informed of campaign performance• Increased clients' organic traffic by an average of 21%• Reduced clients' cost per click by 34%
- ESRIBusiness Strategy ConsultantRESEARCHJanuary 2022 - June 2022 (5 months)• Market and Competitor Analysis: Provide a comprehensive analysis of the GIS market and the competitive landscape to identify opportunities for growth and differentiation.• Sales Strategy Development: Based on the market analysis help Esri develop a sales strategy that leverages the company's strengths and addresses its weaknesses to improve its competitiveness and market position.• Sales Process Optimization: Optimize Esri's sales processes to boost efficiency, effectiveness, and align with the company's goals and objectives.• Sales Performance Metrics: Help Esri develop and implement sales performance metrics that provide visibility into sales performance and help the organization track progress towards its goals.• Sales Training and Development: Work with Esri design and deliver sales training and development programs that help sales reps improve their skills, knowledge, consistency, and performance.• Customer Segmentation: Segment customer base and develop tailored sales strategies for each segment to improve conversion rates and customer satisfaction.
- TestFitSales Enablement ConsultantCIVIL ENGINEERINGAugust 2021 - December 2021 (4 months)• Sales Content Development: Develop a library of sales content, including presentations, proposals, case studies, and other materials, that can be used to engage with prospects and close deals.• Sales Process Optimization: Optimize Testfit’s sales processes to boost efficiency, effectiveness, and align with the company's goals and objectives.• Sales Tools and Technology: Identify, evaluate, and implement sales tools and technology that can improve sales efficiency and effectiveness.• Sales Training and Coaching: Work with leadership to design and deliver sales training and coaching programs that help sales reps improve their skills, knowledge, and performance.• Sales Performance Metrics: Help Testfit develop and implement sales performance metrics that provide visibility into sales performance and help the organization track progress towards its goals.• Sales Playbooks: Develop sales playbooks that provide clear guidance on the sales process, best practices, and tactics for engaging with prospects and closing deals.
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Education
- Industrial EngineeringClemson2018