About Afifa
Solution oriented Product Owner with 7 years of experience in different product environments (mobile applications, desktop applications, online platforms…).
Focused on user satisfaction, I am eager to support teams in building revolutionary products and take them to the next level. In previous roles, I worked together in multi disciplinary teams (both on site and remote) and successfully delivered B2C & B2B products in accordance with the company vision.
English
Fluent
French
Native or bilingual
German
Conversational
Arabic
Native or bilingual
Can work on-site
Cologne (up to 50km)
Experience
- TecAllianceProduct Owner - CoordinatorAUTOMOBILEJuly 2023 - October 2025 (2 years and 3 months)Cologne, GermanyIn charge of the creation and implementation of a global data platform to load, process, store and distribute data towards the different BUs within the organizationProduct Management- Defined and managed the product vision, design, and detailed requirements- Engaged and coordinated with different stakeholders to ensure alignment with business needs- Led the Global Data Platform Services team to achieve product objectives- Assumed the end-to-end responsibility for the product, including strategic planning, decision-making, and prioritization- Planned and controlled product realization processes such as backlog management and release planning- Coordinated comprehensive user training programs- Organized and moderated workshops to align teams and stakeholders around product goalsCoordination and Project Steering- Directed product-related projects, ensuring timely delivery and high-quality outcomes- Managed relationships with and performance of external service providers- Acted as a key stakeholder and steering committee member in product related projectsPeople Development- Evaluated employee performance, providing actionable feedback to drive growth- Fostered a culture of continuous feedback and development for team members
- elvahSenior Product OwnerDIGITAL AND ITJuly 2022 - June 2023 (11 months)Germany- Definition of the product vision based on the company vision- Management and prioritisation of the product backlog based on the users' feedback- Conduct of the product discovery by organising meet-ups with the end users- Coordination of the app releases in the play stores- Planning and organisation of the sprints based on the Scrum methodology- Close collaboration with the QA and designer
- HOSPITALITY.digitalProduct OwnerHOSPITALITYJanuary 2021 - June 2022 (1 year and 5 months)Düsseldorf, Germany- Co-creation of the product roadmap and vision based on company vision and the team vision- Collaboration with a broad range of stakeholders across the company to identify and acton critical business opportunities- Collection and prioritisation of product feedback and requests from the customers and stakeholders- Development of reports and important metrics that showcase actionable insights- Product development coordination and backlog management- Maintenance of the product development lifecycle, from ideation to post release- Test and design processes coordination- Management of the communication about Sprint Releases with the different departments- Coordination of the end users onboarding and the training material creation
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Education
- Diplôme d'ingénieur, Administration réseaux et systèmes, Administration réseaux et systèmesCPE Lyon2015Diplôme d'ingénieur, Administration réseaux et systèmes, Administration réseaux et systèmes
- DUT, Réseaux TélécommunicationsIUT de Rouen2012DUT, Réseaux Télécommunications