Description

Bonjour et bienvenue sur mon profil !

Spécialiste e-Commerce et digital avec plus de 10 ans d'expérience en France, aux États Unis et en Espagne. J'ai passé plusieurs années au sein de cabinets de conseil à Paris, en intervention chez de nombreux clients publics et privés sur des projets de transformation digitale. La suite de ma carrière aux États Unis m'a permis de me spécialiser plus spécifiquement en e- Commerce, sur des postes orientés business analyse, management et déploiement de nouveaux sites. Je recherche aujourd’hui de nouvelles missions en freelance pour accompagner votre entreprise dans vos problématiques digitales et e-Commerce.

#Readytohelp

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Catalan
Conversational

Workplace preferences

Can work on-site

Barcelona (up to 50km)

Le Mini Macaron
Director of Ecommerce & Digital Marketing
E-COMMERCE
March 2025 - Today (1 year and 3 months)
Barcelona, Spain
To develop To developTo developTo developTo developTo developTo developTo developTo developTo developTo develop

Shopify E-commerce Webmarketing strategy Revenue Management Data analysis
Magnetic Me
Ecommerce Director
E-COMMERCE
March 2022 - March 2025 (3 years)
New York, United States
As the Ecommerce Director for Magnetic Me, a prominent New York City based baby and kids brand, my role involves leading a dynamic team and driving significant growth in online sales. The position has demanded an efficient blend of strategic oversight and operational management to ensure the brand's exceptional standards are met consistently.

- Managed an ecommerce team of six members and a business unit generating annual revenues exceeding $25 million.
- Achieved remarkable growth in ecommerce revenue, increasing it by 40% year-over-year and an astounding 110% for the brand Simply Magnetic Me.
- Developed and implemented growth strategies that not only elevated online sales but also maximized brand visibility in competitive markets.
- Oversaw daily operations of ecommerce, ensuring consistency with the company's high standards of client experience.
- Spearheaded a comprehensive digital transformation roadmap that included personalized consumer -experiences to accelerate online sales growth.
- Managed all digital marketing channels including paid social, paid search, and affiliate partnerships.
Launched successful initiatives, including a resale program, loyalty and referral programs, a complete website redesign and relaunch, expansion into international markets, development of a mobile app, ESP replatforming from Optimizely to Klaviyo, and an SMS marketing initiative.
Expert Shopify E-commerce Paid Media Paid social Stratégie webmarketing
Moet Hennessy
Senior Ecommerce Project Manager
E-COMMERCE
May 2021 - Today (5 years and 1 month)
New York, United States
At Moët Hennessy, a leading luxury goods company under the LVMH umbrella, I served as a Senior Ecommerce Project Manager, focusing on delivering comprehensive e-commerce solutions across the organization. My role encompassed key responsibilities and achievements such as:

- Leading the delivery of end-to-end solutions within the e-commerce ecosystem, utilizing Salesforce Commerce Cloud, API gate, and SAP ECC.
- Conducting business case analyses and overseeing project/site preparation and execution from initiation to transition to run mode.
- Organizing and coordinating project teams, ensuring effective communication and alignment across various transversal teams.
- Preparing and disseminating project information, including regular updates and progress reports to stakeholders.
- Constructing and updating detailed project plans, ensuring all aspects of the project were effectively tracked and managed.
- Facilitating various project governance bodies, including steering committee support and sprint planning/review sessions.
- Monitoring project progress and implementing site changes as required, while managing supplier relationships and project documentation.
Tracking financial metrics to ensure the success and efficiency of project expenditures.
Salesforce Commerce Cloud Salesforce Marketing Cloud Technical project management E-commerce Gestion de projet web

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Master
INSEEC Business School
2014
Master Grande Ecole Spécialisation en management international et gestion de projet
Classe préparatoire
Lycée Louis Pasteur - Besançon
2010
Classe préparatoire littéraire Hypokhâgne / Khâgne

Check out Agathe's education

Google Analytics
Google
2020
Google Analytics
Responsive Web Design
FreeCodeCamp
CSS Accessibilité HTML5 Responsive design HTML CSS3 Développement web

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Agathe Daloz

Ecommerce & Digital Marketing Director

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