Alan Twigg

With over 25 years experience spanning diverse sectors, multi-markets, major brands and many award-winning campaigns I am able to offer the following:

•Creative comms strategy and building and implementing 360 brand communications packages

•Defining or refining compelling brand narratives including messaging and tonality - supported by bespoke media training

•Multi-channel content strategy, direction and management

•Crisis and issues management and C Suite liaison

•As a trained journalist I also deliver high quality copywriting, speech and presentation consultancy

Some brand and client highlights:

FMCG/Brand – Red Bull, Nintendo, eBay, WaterWipes, Tropicana, McVities, Dairylea, Nature Valley, The National Lottery, UEFA Champion’s League, Continental Tyres, RBS/Nat West

Retail – Hamleys, M&S, Waterstones, Scribbler, Spar, Amorino, The East India Company

Drinks – House of Rum, Loch Lomond Brewery and Levenbank Distillery, The Balvenie, Glenfiddich, Highland Park, Fettercairn, Jura, Camus, FABLE Whisky, SipWell Brands, Snow Leopard, McGuigan Wines, Peroni, Superbock, Bombardier, Kestrel, Wells and Youngs, The British Soft Drinks Association

Hospitality – Yo! Sushi, Pod, Café Rouge, Giraffe, All Bar One, SmashBurger, PubLove

Travel and tourism – IHG (Kimpton Hotels, Hotel Indigo) Expedia, Andermatt Swiss Alps, The Chedi, Andermatt, Marriott, Jersey, Florida Keys, Queensland, Continental Airlines, Norwegian Cruise Lines

An integrated brand communications specialist, I am expert in positioning and repositioning brands for purpose, consumer relevance and growth.

A trained journalist, I am a natural emotive storyteller, I am passionate about using insights and data to drive audience engagement and to develop strategic campaigns with a powerful narrative at their heart.

My expertise encompasses creative campaign development – from strategy and ideation and defining compelling brand narratives through to content and media strategy and implementation - stakeholder management, leadership counsel, crisis, issues and reputation management. I am accomplished at growing agency and client fee income and driving highly effective new business strategy and development.

I am a strong communicator with a reputation for motivating dynamic and successful teams and building meaningful relationships at all levels from c-suite stakeholders to junior executives and assistants.

An integrated brand communications specialist, I am expert in positioning and repositioning brands for purpose, consumer relevance and growth.

A trained journalist, I am a natural emotive storyteller, I am passionate about using insights and data to drive audience engagement and to develop strategic campaigns with a powerful narrative at their heart.

My expertise encompasses creative campaign development – from strategy and ideation and defining compelling brand narratives through to content and media strategy and implementation - stakeholder management, leadership counsel, crisis, issues and reputation management. I am accomplished at growing agency and client fee income and driving highly effective new business strategy and development.

I am a strong communicator with a reputation for motivating dynamic and successful teams and building meaningful relationships at all levels from c-suite stakeholders to junior executives and assistants.