About Alena
Russian
Native or bilingual
English
Fluent
Experience
- interstruct AGMarketing SpecialistDIGITAL AND ITJune 2021 - Today (5 years)Berlin, Germany
- Future London AcademyMarketing ManagerEDUCATION AND E-LEARNINGJanuary 2020 - November 2020 (10 months)City of London, United Kingdom- PR communications with publishers, influencers and podcasters- Support the team with organization of online design events, IG Lives and conferences- Test new channels and improve creative content writing skill in order to generate high-quality leads- Monitor trends and competitors- Suggested and described the community-building strategy to tell the story of the brand with a human face and involve influencers to gain new trustful fans
- SONMProject marketing managerDIGITAL AND ITJanuary 2019 - January 2020 (1 year)Moscow, Russia- Managed all social media activities cross-functionally with designers, copywriters and SMM team- Launched Brand merchandise project from design to production for participationin worldwide IT conferences RISE in Hong Kong, HightLoad in Moscow, Disrupt in San Francisco- Managed B2B project focused on buying and selling cryptocurrency: developed strategy and implementation being the bridge towards Biz Dev, Legal, and Design departments- With Community team I realized Ambassador reward program based on regular contests for developers Create and monitor regular reports and analyses
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