Description

I am a passionate, outside-the-box creative thinker with a love for marketing, both the design and analytical. I have been working in the marketing industry for 8+ years and developed a strong set of skills with a specific focus on strategy, content creation, copywriting, email marketing and social media (paid + organic). I work tirelessly to get results and I am very much driven by achieving and strongly believe where there's a will, there's a way!

I am currently working as a freelance marketer across a number of industry leading companies in Pharma, Construction, E-commerce, Property and Health and Wellness and open to new opportunities.

Industry field of expertise

Languages

English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Kensho Collective
Founder - Kensho Collective
CONSULTING AND AUDITS
January 2020 - Today (6 years and 5 months)
London, UK
I currently work as a marketing freelancer and collaborate with leading London agencies as a strategic marketing consultant. My body of work transcends across a multitude of industries, and as a versatile generalist marketer, I bring my rich and diverse skillset to every project, consistently driving exceptional results.

Here are a few examples of projects I have worked on in a freelance capacity:

TRAVIS PERKINS: 2022 - 2023
I've collaborated with this prominent construction industry leader on a range of impactful endeavours. My contributions included crafting their comprehensive social media strategy, orchestrating the launch of new channels, and enhancing their existing ones. Additionally, I played a pivotal role in rejuvenating their brand identity, refining their Tone of Voice, spearheading dynamic marketing campaigns for their mental wellness initiative, and meticulously conceiving, scripting, and directing compelling video campaigns.

ABBOTT MEDICAL: 2022 - 2023
My work with Abbott, a prominent global pharmaceutical company included leading the development of innovative marketing campaigns aimed at amplifying awareness of their baby products. Within this dynamic collaboration, I took charge of guiding the internal development and successful launch of multiple ground-breaking initiatives. Additionally, I refined and re-crafted multiple copy elements on their UK and worldwide websites, ensuring strict adherence to rigorous medical guidelines.

SPACES TO PLACES: 2023
I collaborated closely with the CEO to conceptualize and execute innovative marketing strategies for a diverse portfolio of property clients. My role extended to crafting compelling pitches and providing dedicated account management for key clients. This involved a wide range of responsibilities, from running PPC campaigns and writing social media strategies to analysing Google Analytics data, managing websites and driving successful lead generation initiatives, among other crucial tasks.

UK GOVERNMENT: 2023
I was entrusted with a unique and strictly confidential project, where my primary responsibility involved ideating fresh concepts for a specific program and formulating a comprehensive marketing strategy to ensure its successful launch.
M Restaurants
Head of Marketing
HOSPITALITY
July 2018 - December 2019 (1 year and 5 months)
London, UK
Brand Development · Email Marketing · Email Newsletter Design · Social Media · Copywriting · Marketing Copy · Strategic Planning · Marketing Strategy · Social Media Marketing · HTML Emails
Boisdale
Group Marketing Manager
HOSPITALITY
October 2015 - June 2018 (2 years and 8 months)
London, UK
Brand Development · Email Marketing · Email Newsletter Design · Social Media · Copywriting · Marketing Copy · Strategic Planning · Marketing Strategy · Social Media Marketing · HTML Emails