Description

Strategy-driven leader blending strong consulting, entrepreneurial, and marketing expertise fueled by a deep passion for delivering tangible impact and driving business growth. Strong track record leading large-scale digital transformations, market entry strategies and org. build-ups across public & private sector, complemented by hands-on experience founding and exiting a tech startup that revolutionized online data transfer. Globally diverse experience across Europe, Asia & the Middle East (3+ years in Dubai) feeding into providing a unique mix of structured execution, cross-functional governance and people-centric leadership to accelerate every strategic initiative & corporate journey

Languages

German
Native or bilingual
English
Native or bilingual
Spanish
Conversational
French
Basic
Arabic
Basic

Workplace preferences

Can work on-site

Dubai City (up to 50km)

Ministry of Human Resources & Emiratisation
PROJECT MANAGER
January 2025 - Today (1 year and 5 months)
Dubai - United Arab Emirates
• Managed end-to-end digital transformation of a UAE's biggest service delivery platform, overseeing +150 on-ground vendors
• Coordinated digital transformation from manual solutions to automated APIs for new platform integration with 60+ external entities
• Established and operated a Project Mgmt. Office on behalf of client, leading cross-functional governance, reporting, and quality assurance
• Directed vendor management for 5 streams: Data Cleansing, Design Authority, Technical Implementor, Digital Client Team
• Developed and implemented a comprehensive risk management framework, identifying and mitigating +100 key project risks
Roland Berger Middle East
SENIOR STRATEGY CONSULTANT
January 2022 - January 2025 (3 years)
Dubai - United Arab Emirates
• Deployed governance model and digital dashboards across +200 projects & +30 KPIs to drive NEOM's sustainability transformation efforts
• Developed market entry strategy, business plan & org. setup for smart tech & sustainability company with $100 bn investment by 2030
• Formulated and implemented strategic 11-initiative roadmap for KSA energy gov. institution to generate $830 million revenue by 2028
• Developed +$20 million hydrogen land development tender bid & market entry strategy for leading Australian renewable energy company
• Deployed governance model and digital dashboards across +200 projects & +30 KPIs to drive NEOM's sustainability commitments
Eissler Advisory
MARKETING & BUSINESS DEVELOPMENT ADVISOR
January 2021 - Today (5 years and 5 months)
Various, Leeuwarden, FR, Netherlands
• Functioned as an interim manager transforming revenue streams of leading DACH region social media agency with +25 employees
• Developed and executed influencer marketing campaigns resulting in +15,000 organic followers in 3 months for German supermarket chain
• Managed social media campaigns across 5 platforms, driving +1,000,000 user engagement for UAE-based cryptocurrency coin launch
• Developed multi-level portfolio expansion strategy for leading Austrian TikTok agency across 5 existing service lines & 3 new verticals