About Alicia
Spanish
Native or bilingual
French
Native or bilingual
Catalan
Native or bilingual
English
Fluent
Experience
- FREELANCECreative I Screenwriter I Branded ContentFILM AND AVJanuary 2004 - Today (22 years and 5 months)WorldwideCreative lead developing and executing audiovisual content for different brands/companies.*Ogilvy*Katamedia*The Imageniers*IMC Toys*Caja de Ingenieros*&ROSAS*080 Barcelona fashion*UNAIDS*UNREDD*EISA*TV3*Premis Gaudi.
- Htv3 VietnamCreative Head I ContentFebruary 2017 - October 2018 (1 year and 8 months)Saigon, Vietnam- Creative concept and rebranding for a kid’s TV channel (HTV3/dreamstv) - Concept and development of marketing campaigns. - Creative execution of 360 integrated campaigns - Branding imagery for startups, Artists, Events. - Tv show identity packagings and promotions on air/ online. - Creating original Tv shows (from scripts to final delivery)
- YMG (YAN MEDIA GROUP)Creative head I ContentMarch 2016 - February 2017 (11 months)Saigon, VietnamConcept and creative execution: - Creative execution of marketing campaigns and 360 integrated campaigns - Creative concept and execution Tv ReBranding for YANTV - Creative execution of Sales pitches - Concept and scripts Branding Content and original TV shows - Quality Control of the Production projects
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Education
- Postgraduate-SCRIPTWRITTINGESCAC - Escola Superior de Cinema i Audiovisuals de Catalunya2004
- DNSEP master arts and communicationÉcole Europeénne Supérieure de l’Image2002French MFA (the Diplôme National Supérieur d’Expression Plastique).