About Andrea
I help Pharma, Healthcare, and Science brands (Rx & OTC) grow globally via data-driven, compliant strategies. With 7+ years in pharma, an M.Sc. in International Marketing, and a B.A. in Healthcare Management, I provide the regulatory expertise needed for HCP and patient communication.
Whether startup or corporate, I bring a practical mindset and clear communication to every project. Let’s execute your marketing responsibly, with enthusiasm, and with a focus on global impact.
German
Native or bilingual
English
Fluent
Spanish
Basic
Can work on-site
Munich (up to 50km), Hamburg (up to 50km), Freiburg im Breisgau (up to 50km), Berlin (up to 50km), Frankfurt am Main (up to 50km)
Experience
- Allergopharma GmbH & Co. KGGlobal Marketing ManagerPHARMACEUTICALS INDUSTRYFebruary 2022 - April 2024 (2 years and 2 months)Reinbek, SH, Germany
- Development and implementation of a global brand strategy for three allergen immunotherapy products aiming for significant sales and revenue increase.
- Transfer of global brand strategy to international markets, including planning and supporting local brand initiatives with distribution partners, marketing concepts, and launch activities.
- Stakeholder management to achieve sales targets and streamline communication and efficiency between departments and distribution partners.
- Conceptualization, organization, and execution of global marketing events, including sponsorships for a major congress in the field.
- Market research and analysis to identify new business opportunities and potential growth areas.
- Futrue GmbHProduct ManagerPHARMACEUTICALS INDUSTRYJuly 2021 - December 2021 (5 months)Grafing bei München, Germany
- Product management of the Kijimea probiotics portfolio in Germany and Austria, including business planning, media strategy, performance tracking, market launches, pricing, competitor analysis.
- Support for health care professional field sales teams in Germany and Austria, including creation and training of digital materials and coordination of sales conferences.
- Coordination of international print channels for consumer advertorials across seven countries and management of print and online coupon campaigns in Germany and Austria.
- Content development for Amazon listings, websites, and various marketing materials.
- FUTRUE GmbHJunior Product ManagerPHARMACEUTICALS INDUSTRYFebruary 2020 - June 2021 (1 year and 4 months)Grafing bei München, Germany
- Product management of the Kijimea probiotics portfolio in Austria, including market strategy, performance tracking,competitor analysis.
- Coordination of international print channels for consumer and health care professional advertorials in seven countries, covering design, tracking, and opinion leader acquisition.
- Support for health care sales teams in Germany and Austria and promotion of a training academy for pharmacy staff, including campaigns, loyalty programs, and website content.
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Education
- Master of Science - MSJönköping International Business School2025Master of Science in Business Administration - International Marketing
- Bachelor of Arts - BADuale Hochschule Baden-Württemberg2019Bachelor of Arts in Business Administration - Healthcare Management
Certifications
- CERTIFIED PHARMACEUTICAL SALES REPRESENTATIVE (GEFRÜFTE PHARMAREFERENTIN)IHK Hochrhein-Bodensee | Schopfheim, Germany2019
- TRAINER APTITUDE (AUSBILDEREIGNUNGSPRÜFUNG)IHK Hochrhein-Bodensee | Schopfheim, Germany2019