Description

I assist startup and rising SaaS organizations in crafting elegant, intuitive interfaces that achieve real-world results. In my 15+ years as a UXer, I focus on simplifying big concepts into straightforward, easy-to-use products quickly.

I have broad experience in UX strategy, UI design, design systems, and clickable prototypes. I generally work on the design of products, MVP launches, dashboards, mobile applications, or browser extensions, from discovery phases through the final handoff and launch.

I’m here to help if you need a designer who moves quickly, understands business goals, and delivers work that’s easy to build and scale.

Languages

English
Fluent
Ukrainian
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Vista
UX Director
E-COMMERCE
October 2021 - Today (4 years and 8 months)
Barcelona, Spain
I built and developed a high-performing UX team with tailored career growth plans, established delivery standards to ensure quality, and implemented a discovery process in the DIY area to address customer pain points. By contributing to the strategic vision and driving key changes in the editor area, I aligned design with global objectives while enhancing the end-to-end customer experience.

Achievements:
Strategically improved overall editor usability and established new design principles.
Implemented changes that drove continuous growth in key metrics.
Enhanced the UX delivery experience, consistently achieving exceptional team results.
User Experience Design User Research User Interface Design Strategic planning Product design
Jooble
Head of Design
HUMAN RESOURCES
March 2019 - October 2021 (2 years and 7 months)
Kyiv, Ukraine
I built a design team from the ground up, establishing processes, standards and elevating design’s role across the company. I created a comprehensive design system for consistency, hired and developed a talented UX team, and defined career growth plans. Leading the marketing design team, I shaped a cohesive brand identity and visual guidelines. I founded the UX Research department, standardizing activities to uncover actionable insights, and introduced a discovery process in cross-functional teams to address customer problems better. This journey transformed design into a core driver of organizational success.

Achievements:
Successfully built and launched a B2B direct-to-employer business.
Increased primary conversion rates in the B2C segment.
Enhanced the product department’s understanding of customer needs, driving more
customer-focused solutions and establishing the discovery process from the ground.
Mineunit (stratup)
Lead Product Designer
INTERNET OF THINGS (IOT)
January 2018 - February 2019 (1 year and 1 month)
Kyiv, Ukraine
Designed and developed interactive hardware and software solutions at Mineunit, ensuring seamless integration and alignment with organizational goals.