Description

Senior Product Manager with 10+ years of experience building and scaling digital products across mobile, AI, travel, payments, and digital transformation.

I help companies design user-centric products that drive growth, engagement, and revenue. From product strategy and roadmap definition to data analysis and delivery, I combine business vision, user experience, and execution to turn ideas into scalable products.

Currently Product Manager for Louvre Hotels Group’s mobile app and AI initiatives, and Founder of WESHARE, a social travel platform focused on real-world connections through shared experiences.

Experienced working with startups and large organizations on:

• Mobile apps & consumer products

• AI-powered experiences

• Product growth & conversion optimization

• Product analytics & KPI monitoring

• Digital transformation & payments

• Agile product delivery

Passionate about creating impactful digital experiences that users genuinely love.

Industry field of expertise

Languages

Arabic
Native or bilingual
French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Louvre Hotels Group
Product Owner – Mobile App & AI Assistant
September 2024 - Today (1 year and 9 months)
Paris, France
Launched an AI-powered assistant engineered to streamline the hotel search and booking process Defined the product vision, mapped user journeys, and shaped the conversational user experience (UX) Collaborated with technical teams, leveraging Azure OpenAI for seamless integration Monitored key performance indicators including conversion rates, user engagement, and return on investment (ROI)
senior product manager Mobile application user experience flow AI Agent
DUBAI
Founder
January 2023 - Today (3 years and 5 months)
Conceptualized and launched a mobile application to facilitate user discovery and participation in shared experiences Established product vision, market positioning, and a sustainable business model Spearheaded end-to-end product development encompassing discovery, design, development, and market launch Orchestrating international expansion initiatives across the MENA and Southeast Asia regions, including Morocco, Dubai, and Singapore Directing strategic partnerships, community engagement, and go-to-market execution Developing a scalable product roadmap featuring AI-driven matching functionalities
Credit du Nord
Product Owner - KYC Remediation
January 2019 - December 2022 (3 years and 11 months)
Paris, France
Managed the Know Your Customer (KYC) remediation project during the merger with Société Générale Instituted and refined processes to ensure compliance with regulatory mandates from the ACPR (Autorité de contrôle prudentiel et de résolution) Directed comprehensive project planning, scope management, and adherence to delivery timelines Authored detailed functional specifications and coordinated effectively between business and IT stakeholders Facilitated workshops, managed reporting, and ensured cohesive team coordination