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Bella ShacklefordBS

Bella Shackleford

Social Media Manager and Business Development

€347/day
Bristol, GB
3-7 years

Average response time: 1 hour

About Bella

Humility, empathy and good humour are key values I bring with me into the professional environment. I thrive in new and challenging environments and love to bring divergent thinking to creatively problem-solve. I find a great sense of achievement in creating an excellent customer experience, surpassing targets and generating new and exciting content for my clients. Inside, and outside of the workplace, I shine confidence, tenacity and positivity, and would bring this to our working relationship.

I would love to support your business through my two specialist areas: creative and innovative Social Media Marketing and Content Creation; and excellent Sales and Business Development.

Alongside my freelance career, I have worked as a successful Business Development Executive within a fast-paced tech start-up. I am well versed in executing the sales strategy, delivering new prospects into the sales pipeline, resulting in exceeding weekly targets of pitches by 50%, and yearly targets of £600k. I have an extensive network across EMEA and NA and would be able to use this to help drive new business into your sales pipeline.

Further, I have worked as Head of Social Media for Bristol Distilling Co, where I achieved over 50% growth across social media accounts, through the successful implementation of a creative social media strategy. I was responsible for publishing innovative and exciting photo and video content, involved in all aspects from brainstorming, storyboarding, and editing to delivery. I would love to work with you on a strategy plan, looking at trends and engagements to create a tailored and effective plan for growth. Alternatively, I am passionate about creating content and digital art for Instagram and would love to turn your visions into reality.

Finally, I hold key values in sustainability, equality, and inclusion, and I aim to make a difference in my local community and beyond.
  • English

    Native or bilingual

Can work on-site
Bristol (up to 50km)

Experience

  • Discussion Box
    Business Development Executive
    PRESS AND MEDIA
    September 2022 - Today (3 years and 9 months)
    Bristol, United Kingdom
    - Execute the sales strategy, delivering new prospects into the sales pipeline, resulting in exceeding weekly targets of pitches by 50%, and yearly targets of £600k.
    - Initiate weekly status meetings to communicate pipeline growth.
    - Enliven pitches to senior executives in leading Saas Software companies, securing deals with clients like Talend, CoreMedia and UKG.
    - Closing deals worth $40k.
    - Spearhead client relationships with empathy and understanding to achieve an excellent customer experience, built on trust and value-driven interactions.
    - Grow strong networks across EMEA/NA Regions.
    - Research competitors, and generate a keen understanding of the market.
    - Achieve a high outreach cadence to new business opportunities.
    SDR Business development Pitch sales administration Writing proposals Client research Market knowledge
  • Bristol Distilling Co
    Social Media Manager
    WINE AND SPIRITS
    September 2020 - January 2022 (1 year and 5 months)
    Bristol, United Kingdom
    - Converted a large number of key local B2B new business accounts using a field sales strategy, and supervised the onboarding process. For example, key customers such as The Stables, Tobacco Factory, Grain Barge and Arnolfini.
    - Maximized a large portfolio of current accounts to upsell and cross-sell.
    - Analysed trends and engagements, through Shopify data and customer orders, to actively engage customers at risk.
    - Supervised order fulfilment and wholesaler account forecasts.
    - Achieved over 50% growth across social media accounts, through the successful implementation of a creative social media strategy.
    - Published innovative and exciting photo and video content, from brainstorming, storyboarding, and editing to delivery.
    - Orchestrated seasonal events in the onsite Taproom, including managing a team of 10.
    Social media Social media training Instagram Marketing Instagram TikTok Adobe Photoshop Photo retouching Account management

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Education

  • BaHons Philosophy and Politics (International)
    University of Leeds
    2020

Certifications

  • Team Leading
    Bath College
    2022

Skill set

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