Ben Edwards, Senior Graphic Designer

Description

Senior Brand & Campaign Creative with 18

years’ experience delivering high-impact

work across global brands, B2B and

property clients.

Proven track record leading teams, shaping

brand strategy, and delivering campaigns

that drive engagement, elevate positioning,

and win stakeholder confidence

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

London (up to 50km)

Free Brands Ltd
Senior Designer
April 2023 - Today (3 years and 2 months)
London, United Kingdom
• • Delivered ATL campaigns for leading UK and US insurance brands
• • Combined creative and strategic thinking to drive effective work
• • Presented and sold ideas to C-suite stakeholders
• • Mentored junior designers, raising standards and team performance
Branding Graphic Design Artistic direction Adobe Illustrator Motion design
Orbital
Lead Brand Designer
August 2022 - April 2023 (8 months)
London, United Kingdom
• • Defined brand strategy, positioning and audience for a fintech startup
• • Built a scalable brand identity system across all touchpoints
• • Owned brand consistency as brand guardian across all outputs
• • Contributed to new business through customer-focused creative direction
We Are Fred
Lead Designer/Art Director
November 2020 - August 2022 (1 year and 9 months)
Chelmsford, United Kingdom
• • Delivered brand, motion and large-scale campaigns for major UK property developers across UK and international sites
• • Led and mentored a team of 6 designers, ensuring high-quality output
• • Managed multiple live projects, improving creative consistency and delivery
• • Progressed from Senior Designer into Art Direction responsibilities

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BA Hons Graphic Design
Cambridge School of Art
2007