Skill set (11)
Cathryn in a few words
I have been helping businesses in all things digital marketing for over 18 years, I have a real passion for digital marketing, and an in-depth knowledge of PPC and SEO. I have been successful in growing businesses and developing well known brands in the UK & internationally throughout my career including Hobbycraft, Wiggle, Fujifilm, Mazda and Grape Tree. One of my biggest achievements was growing Wiggle's PPC revenue from under 1m to 3m a month in 2.5 years.
I have a wide range of digital marketing skills that I can offer businesses and agencies saving the time of hiring and managing multiple freelancers. I can work to all levels, I have particular expertise in developing search strategy but also can run the day to day management of PPC and SEO campaigns.
I have experience in many sectors including ecommerce, retail, B2B and professional services.
Experience
- digifreelancer.co.ukPPC and SEO Freelance ConsultantOctober 2019 - Today (5 years and 6 months)Poole, UKI currently work with a range of agencies and businesses to help drive more website traffic and conversions. I particularly have a wealth of experience in setting up SEO for new websites, balancing that requirement for creative and engaging content that also brings in traffic. I currently provide the following digital marketing freelance consultancy services:- Google Ads Campaign Creation and PPC Monthly Management- New Website SEO including search trends to guide new website content.- Paid Social Management across Facebook, Linkedin, Twitter & Instagram- Digital Marketing Strategy- Google Shopping Management- Google Analytics Data Analysis If I can be of any help to your business or agency please get in touch.
- SaladDigital Marketing ManagerMarch 2016 - September 2019 (3 years and 6 months)Poole, UKI was responsible for delivering great results for a variety of SME and enterprise clients across PPC, SEO and Paid Social. Including Hobbycraft, Grapetree, Clipper Round the World Yacht Race and Commonwealth Games England. Managing the digital marketing team. I introduced several new processes into the agency to provide a unique digital marketing service for clients where SEO and design work together to achieve websites that are both visually stunning and effective.
- Strange CorporationSenior Account ManagerSeptember 2014 - February 2016 (1 year and 5 months)Bournemouth, UKWorking with a leading digital first agency I was responsible for delivering digital marketing projects right from gathering requirements, devising strategies, to setup and reporting for various established clients across retail and finance including Brittany Ferries, FujiFilm, Avery and Charles Stanley. I worked across various media channels including optimising PPC and Paid Social campaigns. Setting up display network campaigns and growing affiliate programmes. One of my most successful projects was developing and implementing a app marketing strategy for FujiFilm where I exceeded target app downloads by 33% and download to sale by 62%.
1 recommendation
JB
James Burn recommend Cathryn
22.12.2022
Cathryn has worked with us since Spring 2020 and we've been delighted with her contribution. Long may it continue!
Her expertise in SEO and PPC has really helped us to up our game in that area.
Her expertise in SEO and PPC has really helped us to up our game in that area.
Education
- BA (Hons) 2.1, Business Management and Information TechnologyUniversity of Worcester2002BA (Hons) 2.1, Business Management and Information Technology
- Bachelor of BusinessINDIANA UNIVERSITY OF PENNSYLVANIA2001Bachelor's degree, Business