Christina R.

As a Mental Health & Psychological Consultant, I take a collaborative and solution-focused approach to coaching. By working together, we identify strengths, overcome obstacles, and create personalized 10-week plans to help clients achieve their goals. I am specialized in supporting clients through major life transitions and utilize mental strength tools and constellation work to define the best approach for each individual.

- Led cross-functional teams at adidas to connect different business areas and align markets with global strategy.

- Prepared insights and data analysis for management decisions, creating business cases for execution.

- Managed a team of experts to drive projects with significant business impact and foster collaboration.

- Developed and implemented three specialised training programs aligned with Adidas' overall marketing strategy, providing in-depth scientific content and leading production efforts to enhance performance and promote brand engagement using scrum and OKR planning.

- Supported user journeys and increased training program finish rate by 10% by implementing personalised training plans based on individual performance assessments, and creating engaging content.

- Advised on standardised tracking methodology and metrics by analysing user activities to inform product development and ongoing scientific research.

- Led and mentored a team of 4 scientists to develop a groundbreaking scientific approach for digital sports services.