Edyta Kotowicz

Dear Hiring Manager,

Throughout my career, I have developed a passion for social media and have demonstrated expertise in SM campaign full funnel ideation & production, content adaptation, influencer strategy, and campaign management working with both global and mobile-first clients. I have also a background in creating and producing campaigns for traditional media, and leading creative teams.

My strength lies in creating and executing game-changing big ideas. I received over 23 global industry awards for my work including Cannes Lions, Yellow Pencil, and CLIO, and have a portfolio of case studies that brought excellent results for a variety of clients.

As a Co-Founder & Creative Director of a boutique agency SocialPowers, I lead highly skilled teams to deliver mobile-first strategy and execution of powerful campaigns for global clients such as Meta, Juvederm DE, or UN Environment Programme and startups.

My skills in brand strategy, cross-functional team leadership, creative ideation, and driving results are honed by my experience as a Head of building and implementing Creative IG First Strategy for the German Market at Instagram. Previously, I led Creative Shop Central Eastern Europe supporting Meta's (former Facebook) clients in 28 countries as a Creative Strategist at Facebook.

I can easily wear many hats, as my background also includes being a serial entrepreneur and founder of community-driven startups.