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Elham RER

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About Elham

I am a Senior Product Manager with 8+ years of experience scaling products across marketplaces, fintech, and travel platforms in Europe and MENA.

I specialize in:

Onboarding & Activation: Designed and launched automated business verification and KYC flows at OLX and Klarna, cutting onboarding time-to-value by 63% and enabling compliant market expansion.

Trust & Safety: Delivered scalable content moderation and reporting systems, increasing efficiency by 39% and enabling ML-driven prioritization.

Workflow Automation & Growth: Built pricing, refund, and rule engines at SnappTrip that grew conversion from 0.9% to 3.5% and expanded market share from 6% to 12%.

What I bring to clients:

Fast execution with measurable results: I focus on clear outcomes such as conversion uplift, reduced manual effort, and improved compliance alignment.

Cross-functional leadership: Proven record of driving results with engineering, data science, compliance, and operations teams.

Domain expertise: Deep experience in identity verification, payments, content moderation, and marketplace scaling.

I can help startups and scale-ups accelerate onboarding, reduce risk, and optimize growth systems without adding complexity.
  • English

    Native or bilingual

  • German

    Conversational

Can work on-site
Berlin (up to 50km)

Experience

  • OLX GROUP
    Senior product manager
    RESTAURANTS AND FOOD SERVICE
    April 2022 - September 2024 (2 years and 5 months)
    Berlin, Germany
    • Launched automated business verification via tax ID, cutting onboarding time-to-value by 63% and reducing manual reviews.
    • Built a centralized identity validation service adopted across invoicing, KYC, Jobs, and Real Estate verticals, eliminating duplication.
    • Redesigned onboarding flows to meet EU compliance requirements while improving data quality and platform trust.
    • Revamped content reporting flow (25 categories vs. 6), enabling ML prioritization and increasing moderation efficiency by 39%.
    Compliance Growth & Platforms
  • Klarna
    Senior Product Manager
    August 2021 - March 2022 (7 months)
    Berlin, Germany
    • Enabled multiple authentication methods to support new market entry for both fraud prevention and login platform use cases.
    • Developed an authentication fallback service that reduced incident rates by 90 percent and minimized revenue loss from authentication failures.
    • Partnered with security, compliance, and platform teams to balance risk controls with conversion.
  • Snapptrip.com, Rocket Internet MEIG
    Product Manager
    June 2017 - July 2021 (4 years and 1 month)
    • Built a flight provider hub integrating 15+ domestic airline APIs to serve 8M+ users and 10K+ daily sales.
    • Raised flight order conversion from 0.9 percent to 3.5 percent in six months through dynamic pricing and personalized discounting.
    • Automated 80 percent of cancellations and cut refund processing from 3 days to under 1 hour.
    • Delivered pricing and availability rule engines that grew market share from 5.9 percent to 12 percent.

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