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Emmanuel ArendarczykEA

Emmanuel Arendarczyk

SEO & Digital Marketing | Lead generation

€579/day
London, GB
15+ years

Average response time: 1 hour

About Emmanuel

I help businesses grow through a rare combination of strategic business development skills and hands-on digital marketing expertise built over 18+ years.

I've worked for brands of all sizes, boosting revenue and increasing customer acquisition for startups (Deezer, Hedios...) and established businesses alike (Hertz, Estee Lauder Companies, Emirates Airlines, Maplin...), across sectors including finance, real estate, tech, travel, cosmetics, e-commerce, education, and professional services.

My experience is both strategic and operational:
- Sales and marketing strategies adapted to the brand, target audience and market. I turned a struggling agency in the UK into a profitable £1M EBITDA business in 2 years as their CEO.
- Hands-on SEO, content marketing, social media, paid media, email marketing, and affiliate marketing for multiple brands.
- Built outbound and inbound strategies through cold outreach, partnerships, PR, and events.
- Up-to-date certifications in Generative AI and Google Analytics 4

I’ve led global campaigns, hired and managed international teams, and worked across EMEA. London-based, I’m fluent in French and English.

If you’re looking for someone who can connect the dots between business goals and marketing execution—and deliver results—I’d be happy to help.

  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • Zesta Ltd
    co-founder and Director
    CONSULTING AND AUDITS
    January 2020 - Today (6 years and 5 months)
    London, United Kingdom
    Your digital marketing partner, guiding your long term digital change covering: Data, tech, media buying transparency, agency ecosystem design, digital skills and innovation trends. Zesta is independent and help you build a resilient business through the establishment of data-based sales, marketing and brand strategies.

    Some of the projects include:

    - Brand and Marketing for All Gravy (fintech): Marketing workshop on branding and B2B marketing strategy for new business acquisition

    - Content Marketing for Aviva (insurance): 52 articles created for the home insurance category. One of the article now generates 66% of the inbound organic traffic to the category

    - D2C strategy for Vontobel (bank) in DK, FR and DE: data-driven strategy based on surveys and 1st party data. We also created content for the website and newsletters, created a SEO strategy and optimised the PPC campaigns.

    - Branding strategy for Precis digital (media)

    - Product Marketing and Research for Hoppr (tech startup)
    Marketing Content marketing Web analytics SEO Google AdWords Google Analytics Email marketing Inbound marketing User Research User Research Traffic acquisition Customer Segmentation and Analysis Customer Relationship Management (CRM) Branding
  • IBEX
    Managing Director EMEA - digital
    DIGITAL AND IT
    February 2018 - December 2019 (1 year and 10 months)
    London, UK
    Ibex Digital is a marketing platform combining agency skills, call centres, bots, AI and offering digital customer acquisition as well as customer experience management with performance-based business models. I was in charge of the:
    - Digital Strategy for our clients
    - Business Development in EMEA region
    - Marketing of our service for the EMEA region

    Some example clients and industries:
    - Vodafone (telco)
    - Groupama (insurance)
    Marketing Content marketing Web analytics Google AdWords Google Analytics SEO
  • Artefact
    Managing Director France & UK
    DIGITAL AND IT
    November 2015 - October 2017 (1 year and 11 months)
    16 Pl. de la Madeleine, 75008 Paris, France
    Main role:
    - Managing the P&L of both Artefact FR and UK operations
    - M&A: Identification of acquisition targets for NetBooster Group + Due Diligence until completion. Worked on 3 main acquisitions: Internet Advantage, 4ps marketing and Artefact
    - Relation with Investors and Board Members

    Some example clients and industries:
    - Accor, emirates airlines, Hertz, Europcar (Travel)
    - Argos, Maplin, Office DEPOT (ecommerce)
    - Deezer (app)
    - Hermes, Chanel (luxury)
    - Estee Lauder Companies, Clarins (cosmetics)
    - Groupe Seb (white goods)
    - ATS Euromaster (automotive)
    Team management Change management Strategic planning Webmarketing strategy Project Management

Recommendations

FU
Michel KochMK
FU
Former user and 2 other people have recommended Emmanuel

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Education

  • Master of Business
    IAE Lille
    2004
    Master of Business Administration - MBA
  • Bachelor of Arts
    Northumbria University Business School
    2003
    Bachelor of Arts - BA, Economics

Certifications

Skill set

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