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Erica MackayEM

Erica Mackay

Marketing strategist, customer experience

€521/day
Oxford, GB
15+ years

Average response time: 1 hour

About Erica

Erica Mackay is a Co-Founder of The Marketing Detective Agency, and she uses her experience working as a bodyguard to help businesses clearly define a marketing strategy that eliminates the guesswork.

As a marketing extraordinaire who has worked across a diverse range of industries including Insurance, Logistics, InsurTech,  Cyber Security and Sustainability, she has experience with both global organisations and local small business covering B2B and B2C. Her philosophy, "Don't think out of the box; think like there is no box", helps businesses drive actionable steps to create a strong brand to weather any storm.
  • English

    Native or bilingual

Can work on-site
Oxford (up to 50km)

Experience

  • The Marketing Detective Agency
    Owner, Co-Founder, Marketing Detective
    December 2019 - Today (6 years and 6 months)
    London, UK
    Take the mystery out of marketing. https://calendly.com/ericamackay/30min We help identify and define the right target client, the right place to find them and the right message to help them decide to choose you. A CLUE review can help you find the holes and benchmark against the rest of the industry to make sure your business is operating at an optimal level.
  • The Camelot Network
    Head of Marketing
    November 2022 - Today (3 years and 7 months)
    London, UK
  • The Camelot Network
    Direct Marketing and Brand Strategist
    October 2019 - Today (6 years and 8 months)
    London, UK

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Education

  • BCom, Marketing
    University of South Africa/Universiteit van Suid-Afrika
    2006
    BCom, Marketing
  • Executive Development Programme, Business, Management, Marketing, and Related Support Services
    Wits Business School
    2005
    Executive Development Programme, Business, Management, Marketing, and Related Support Services

Skill set (25)

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