GSAbout Gabriela
I help businesses stand out with clean, functional, and eye-catching design.
Whether you need a modern website, a fresh visual identity, or engaging social media visuals, I bring clarity and creativity to your brand.
With experience in both web design (WordPress, Elementor) and graphic design (logos, brand kits, marketing materials), I know how to turn complex ideas into visuals that work.
What sets me apart? I focus on both aesthetics and usability — making sure your brand looks professional while also being easy to understand and navigate.
Typical projects I handle:
- Website design and implementation (WordPress + Elementor)
- Brand identity creation (logo, colors, typography, brand guidelines)
- Social media and marketing materials (carousels, ads, flyers, presentations)
If you’re looking for a designer who listens, adapts, and delivers visuals that truly reflect your brand, I’d love to collaborate.
Romanian
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- WebkatzFounder & DesignerAugust 2023 - Today (2 years and 10 months)Iași, Romania• Founded and developed Webkatz, a creative agency specialized in web and graphic design, establishing a strong client base and managing projects from concept to delivery.• Oversaw both the creative direction and the business strategy, ensuring sustainable growth and client satisfaction.• Designed and implemented custom websites (WordPress & Elementor) focused on functionality and user experience.• Built complete brand identities (logos, color palettes, guidelines) adapted to client needs and market positioning.• Created digital assets for online campaigns and social media (banners, posts, carousels, posters).• Optimized UX/UI for existing websites, improving usability and conversion rates.• Managed client relations, budgeting, contracts, and deadlines, gaining valuable experience in project management and entrepreneurship.• Notable collaborations: through a 360° marketing agency, worked with international brands such as Eugenia, Maison Perrier, and Dallmayr.
- Vistory AgencyUI/Graphic DesignerREAL ESTATEJanuary 2021 - January 2023 (2 years)Romania• Created UI/UX designs aligned with brand guidelines and marketing objectives.• Implemented websites (WordPress, Oxygen).• Designed online & offline marketing materials: web banners, social media posts, flyers, catalogs, billboards.• Developed brand identities and brand manuals.• Prepared client documentation and presentations. Skills gained:• Effective communication with clients and understanding business needs.• Project coordination and realistic deadline planning.• Team collaboration and task delegation based on strengths.• Providing creative input to achieve marketing objectives.
- Freelancer.comFreelancerJanuary 2020 - January 2021 (1 year)Iași, Romania• Completed web and graphic design projects for international clients via Freelancer.com and Upwork.• Created and adapted brand identities based on client requirements.• Designed promotional materials for online campaigns (social media, banners, digital posters).• Managed full project workflow (brief – proposals – implementation – delivery).• Improved English communication and online negotiation skills.
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Education
- Webflow 101 Certification ExamWebflow2024Webflow 101 Certification Exam
- Webflow Layouts Certification Exam – Level 1Webflow2024Webflow Layouts Certification Exam – Level 1