I have acquired diverse marketing and communication skills, which I put into practice with a holistic approach. In fact, I apply my knowledge to a wide range of activities: I create quality content for websites and social media; I manage the press office and write press releases; I plan social media marketing campaigns; I maintain and update a company blog.
Writing, both traditional and SEO-friendly for websites, is my core strength. I can create traditional and brand journalism articles as well as content for e-commerce websites and catalogues.
If you need to reach your public or customers in Italy, I'm the freelance you are looking for, considering that Italian is my native language. Nevertheless I can deal also with English.
I also take care of the analytical step. In fact, I can carry out market analysis and research, both qualitative and quantitative, using tools such as surveys and interviews, social listening, traffic data on websites and social media profiles. Better understanding the audience is necessary to create from scratch or improve an effective marketing strategy.
In addition, I select the best photos and write SEO-friendly texts for websites, social media and all digital and print media of a company. I can localise and translate texts into Italian from English or German, and correct drafts of all kinds, helping to improve the quality of the content created.
Finally, I create clear and effective reports to highlight the company's successes and I transform presentations into an engaging narrative using eye-catching graphics and slides.
I am passionate about my work and am dedicated to meeting the needs of my clients, always offering the utmost professionalism and expertise in my field.