Description

Empathetic and detail-focused professional with 15 years of experience leading high-impact initiatives across digital and traditional channels. Combines an energetic approach with strong interpersonal skills to unite cross-functional teams, drive project success, and exceed stakeholder expectations. Demonstrates a forward-thinking mindset that fosters collaboration, innovation, and consistent results in fast-paced environments.

co-founder @mimosaagency

co-founder @b23_space

Industry field of expertise

Languages

English
Native or bilingual
German
Basic
Spanish
Native or bilingual

Workplace preferences

Can work on-site

Berlin (up to 10km)

mimosa agency
Co-Founder & Senior Project Manager
DIGITAL AND IT
January 2020 - Today (6 years and 4 months)
Berlín, Germany
Led and managed digital projects for high-profile brands like Guess, Grover, FSC (Forest Stewardship Council), Splice, American Tourister, and Delivery Hero, with a focus on website development, digital campaigns, and branding.
Coordinated cross-functional teams across Berlin, Barcelona, and Buenos Aires, ensuring seamless collaboration between international teams and delivering high-complexity projects on time and within budget.
Oversaw end-to-end execution of digital campaigns, ensuring alignment with client goals, brand strategies, and performance metrics across multiple platforms.
Directed creative and technical execution of digital assets, maintaining brand consistency and driving customer engagement and satisfaction.
Specialized in high-tech, web3, and fashion-driven projects, leveraging innovative technologies to enhance brand visibility and digital transformation in both B2B and B2C markets.

www.mimosaagency.com
Tools: Figma Asana Miro Slack
Agencies: Webar, Aschen, Ponce, Wunderman, Mabien!, Facts, Urban
Senior Project Manager & Social Media Specialist
TELECOMMUNICATIONS
October 2016 - March 2018 (1 year and 5 months)
Led end-to-end project management for digital marketing campaigns, ensuring timely execution, budget control, and alignment with client objectives.
Developed and implemented digital and content strategies, boosting brand engagement, visibility, and conversions for clients across Argentina and LATAM.
Managed and optimized paid advertising campaigns on Facebook and Google Ads, tracking performance metrics to enhance ROI and increase customer acquisition.
Specialized in social media management, creating tailored content calendars, driving engagement, and growing follower bases across platforms such as Facebook, Instagram, and Twitter.
Coordinated and executed event logistics, from planning to on-site management, ensuring smooth execution of corporate and brand events.
Provided expert consulting on social media strategies, digital campaigns, and community management, helping clients achieve their branding and customer engagement goals.
Managed community engagement, fostering customer relationships through active communication, problem-solving, and customer service on social platforms.
Collaborated with cross-functional teams, ensuring alignment between creative, technical, and marketing departments for cohesive project delivery.

Notable Clients:

American Express, MTV, Tarjeta Cencosud, Vaio, Positivo BGH, Max Factor, Cover Girl, Koleston (LATAM), Johnnie Walker (AR/CL/PE), VAT 69, J&B, Banco Comafi, GA.MA, Chicas en New York, Sinteplast, Antigourmet, Frizzé, L'Osservatore Romano (Vatican newspaper from Rome), FiveCats Tattoo Studio, El Antojo Restaurant (Winner of The Best Milanesa of Buenos Aires award).
RoBOt Festival
Event Manager
CULTURE
December 2014 - May 2015 (5 months)
Buenos Aires, Argentina
Coordinated all aspects of event planning for the preview and inaugural edition of the roBOt Festival, an Italian festival of digital art and electronic music in Buenos Aires.
Managed press relations and sponsor partnerships, collaborating with Red Bull Music Academy and Estamos Felices to ensure smooth execution and visibility for the event.
Liaised with key stakeholders, ensuring alignment on goals and seamless communication between partners, artists, and team members.
Worked with high-profile artists, coordinating their participation and ensuring their needs were met for a successful festival experience.

Artists:

Atom™ (Atom Heart) live / Darshan Jesrani from Metro Area / Marco Unzip / Chancha Vìa Circuito live / Ana Helder / Sebastian Seifert live / melmann live / Djs Pareja / DJ Stuart / Sobrenadar live / Plasma Ruby live / Masose live / Sergio Caballero / Christian Grossi / Gianluca Abbate / Hybrid Vision / Jorge Haro / Le Freak Selector /Linda Rigotti / Matteo Amaral / Piier / Sara Bonaventura.