Skill set (11)
Gustavo in a few words
Hey, Gus here. I'm a copywriter and UX/SEO writer. I love helping folks thrive online with memorable copy. If you need help bringing a dream, idea, or business to life with UX Writing, or want to see an existing project grow with SEO content- give me a call!
I help companies sell products with - a few or many- words. My experience in content writing and SEO and my love of paper make me an ideal candidate for this position.
I am currently employed at TheGrint as a Content Writer and SEO Analyst. I write blog articles, newsletters, and eCards on various topics.
● Profound keyword research on SEMrush (my BFF)
● SEO content optimizations through many client's CSM systems (Webflow, Hubspot,
or WordPress)
● Content topics proposals based on keyword research
● Write SEO-friendly content.
● Analyzing test results: Monitor test data, and methods to call a test, analyze the test
outcome, and build a plan to iterate on wins and losses.
Because I enjoy writing so much, I also run my own SELLO newsletter. This newsletter has a wide following and is growing daily.
In addition to my current job as a Content Writer, I have worked in product development for three years. During my tenure in this role, I learned the importance of understanding each step of the product development process. For example, when writing marketing content, it is essential to know how that content will be used in the marketing process to reach customers. With each new project I have worked on, I learn more about the intricacies of product development and how to reach customers using different techniques.
I believe my experiences in content writing and product development make me an ideal candidate for your projects.
Experience
- Condor AgencySEO AnalystDIGITAL & ITApril 2021 - May 2022 (1 year and 1 month)Mexico City, Mexico-Keyword research on SEMrush-SEO content optimizations through many client's CSM systems (Webflow, Hubspot, or WordPress)-Content topics proposals based on keyword research-Write SEO-friendly content and Site Audits working with SEMRush, Google Keyword Planner, Google Search Console, and Ubersuggest.-Analyzing test results: Monitor test data, methods to call a test, analyze the test outcome, and build a plan to iterate on wins and losses.Clients: Auxis Consulting, Ramsay Innovations, Tierpoint, iScape.
- TheGrintSEO Content WriterSPORTSOctober 2019 - July 2021 (1 year and 9 months)Miami, United States-Web content owner for the #1 GPS Golf App in the US.-UX Writing using Figma to collaborate with product designers. Clear, concise copy and interface text for app and web experience for a new app update release.-Production content topics proposals based on Keyword Research,Writing SEO-friendly content pieces.-Creating and monitoring email marketing campaigns. Ensuring the design of emails is optimized, user and mobile-friendly.-Conduct keyword research and brainstorm relevant topics for content-Work with graphic designers to plan and execute on required visuals for each piece of content.-Work closely with the founding team to achieve ambitious growth targets-Tools: SEMrush, Clearscope, Mailerlite, Mailchimp, Figma, Google Search Console, Google Keyword Planner, Hubspot, Webflow, Notion, Canva and many more.
Recommendations
Education
- Comunicación SocialUniversidad Monteavila2020