Description

I help businesses organise their data, manage CRM systems, and generate high-quality leads so they can focus on growth. With hands-on experience in Salesforce, HubSpot, Excel, SQL, and data reporting, I support startups and SaaS teams with accurate, compliant, and efficient workflows.

I specialise in CRM setup and clean-up, lead research, pipeline tracking, data validation, and performance reporting. What sets me apart is my attention to detail, clear communication, and ability to turn complex information into actionable insights.

If you’re looking for a reliable freelancer to support your systems, improve data quality, and keep your operations running smoothly, I’m ready to help.

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

London (up to 50km)

NewHaven 16+
Support Worker (OutReach)
REAL ESTATE
December 2024 - Today (1 year and 6 months)
London, UK
• • Delivered outreach support to individuals aged 18+, focusing on housing support, digital literacy and job readi ness in a fast-paced environment.
• • Maintained accurate case records in Salesforce and HubSpot, ensuring clear visibility and reporting for managers and stakeholders.
• • Tracked engagement, outcomes and progress against targets to support performance reporting and decision making.
• • Provided tailored one-to-one guidance to build confidence, digital capability and independent decision-making.
• • Collaborated closely with internal teams to progress cases efficiently and ensure service requirements were met.
Outreach Account Management Communication strategy Salesforce Hubspot
Grow 10X
Lead Generation Specialist
October 2022 - November 2024 (2 years and 1 month)
Australia
• • Conducted B2B market and client research to identify target sectors and high-potential accounts, supporting overall business development strategy.
• • Managed Salesforce and HubSpot CRM,creating and maintaining customer and prospect accounts, sales pipelines and full lead lifecycle tracking.
• • Planned and executed cold email outreach and CRM-led campaigns, segmenting audiences, managing contact lists and tracking engagement and responses.
• • Coordinated lead follow-up, demo bookings and pre-sales meetings, supporting sales and management teams to progress opportunities through the pipeline.
• • Built and maintained data and CRM pipelines, automating workflows and improving efficiency across sales and operations.
• • Produced sales and performance reports using SQL and Excel, analysing campaign performance, lead conversion and pipeline movement, reducing manual reporting time and supporting data-driven decision-making.
Master Tiles
Data Researcher
October 2020 - November 2022 (2 years and 1 month)
Gujranwala, Punjab, Pakistan
• • Collected, maintained and managed large internal datasets, ensuring data accuracy, consistency and completeness across systems.
• • Performed data cleaning, validation and preparation, identifying gaps, inconsistencies and anomalies to support reliable analysis.
• • Supported research design, data analysis and project implementation by providing evidence-based insights.
• • Produced stakeholder ready reports and presentations, clearly communicating findings, trends and key observa tions.
• • Monitored data to maintain contract, compliance and adhering to data governance, confidentiality and ethical standards.