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Hannah AttfieldHA

Hannah Attfield

Event manager

€289/day
London, GB
8-15 years

Average response time: 1 hour

About Hannah

An experience event manager with 7+ years of events, brand and team management experience. Have worked with a number of brands to achieve luxury retail and brand events. Can support on any event (is not an event stylist or pitch creator)
  • English

    Native or bilingual

Can work on-site
London (up to 50km)

Experience

  • WeWork
    Events and Activations Manager
    April 2022 - Today (4 years and 2 months)
    Reporting directly into Events Director with a direct report - main focus is member experience and engagement. Leading on all Elevated Events and Partnerships with a target of NPS. Leading on Dogs Trust and Gymbox partnership to create memorable experiences for our members.
  • Space NK
    Events and Partnerships Manager
    August 2021 - April 2022 (8 months)
    Internal promotion - continued to head up the Events Team for Space NK and took over Partnerships with brands and external partners to support new acquisition by driving footfall through various activations such as Drunk Elephant Smoothie Van, External Events with WeWork and most recently Rare Beauty Cafe from concept to launch.
  • Selfridges
    Events Manager
    September 2017 - January 2018 (4 months)
    Manchester, UK
    Reporting directly into the Head Of Events for Selfridges, this role is a hybrid role consisting of Events, Marketing and PR. Managing a team of two (Events Coordinator and Events Assistant) and an annual budget up to £200-£300k for the end to end management of events from concept to production to delivery. Key duties: Events:
    •Working on high profile and exclusive events with an array of brands such as: Chanel, Tiffany, Louis Vuitton, Gucci, Hermes etc. across the store to help drive sales through activations.
    •Brand launch / activation activity can include: trainer customisation with Offspring to support sales, Personal Appearances from influential people such as Roland Mouret, Victoria Beckham, Rixo founders etc. that are globally recognised to support brand events.
    •Customer Event activity can include: Beauty Masterclasses; An Evening With Social Media Influencers; Personal Shopping Events such as "Breakfast at Tiffany's"; Christmas Party Parades with live bands and performances, book signings and dinners for VIP customers.
    •Internal Team Member events activity such as "Unwrap the Magic" event for up to 100 people - entertainment, events, internal communications Marketing:
    •Brand Strategy meetings with key stakeholders to create marketing content for activations and product launches
    •Marketing brands through paid media packages e.g. using OOH Packages, printed collateral, radio, newsletter, marketing real estate and social media – managing entire process
    •Creative direction to graphics for creation of e-vites to
    •Working on PR strategies with brands closely for influencer outreach, local and regional press, press outreach and events.
    •Working collaboratively with and managing external suppliers relationships
    •Building relationships in the city to help promote and drive brand awareness

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Education

  • BSc (Hons) - IT for Creative Industries result
    Lancaster University
    2015
    BSc (Hons) - IT for Creative Industries result

Skill set (7)

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