You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Heiko ConzeHC

Heiko Conze

Fractional Sales Leader

€600/day
Valencia, ES
15+ years

Average response time: 1 hour

About Heiko

I help companies expand internationally, build strategic partnerships, and professionalize commercial operations.

Over the past years, I have worked across Europe and APAC leading international business development, partnerships, and sales initiatives for project-based B2B businesses operating in complex international markets.

My experience includes:
  • international partnership development
  • market expansion and go-to-market strategy
  • sales process optimisation and CRM setup
  • pipeline management and forecasting
  • pricing and commercial frameworks
  • cross-border stakeholder management
  • commercial operations and sales enablement

I have worked with international partners, distributors, and commercial teams across multiple markets and business models.

Typical support areas:
  • International business development
  • Partnership acquisition and management
  • Go-to-market and expansion strategy
  • Sales process setup and optimisation
  • CRM structure and pipeline management (HubSpot)
  • Fractional commercial leadership
  • German-speaking market expansion
I work in German, Dutch and English and are available remotely and on site across Europe.
  • German

    Native or bilingual

  • English

    Fluent

  • Dutch

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Valencia (up to 50km), Madrid (up to 50km), Barcelona (up to 50km)

Experience

  • Ice-World International
    Director International Partnerships
    ENTERTAINMENT AND LEISURE
    July 2015 - February 2026 (10 years and 7 months)
    Valencia, Spain
    • • Built and scaled sales operations across EMEA & APAC
    • • Doubled revenue in China, UK and Switzerland (€1.5–2M p.a.).
    • • Developed pricing and partnership frameworks; negotiated multi-year deals.
    • • Introduced structured pipeline processes, forecasting, and CRM (HubSpot).
    • • Coached teams through funnel reviews and structured account management.
    Partnerships Business development Negotiation Hubspot Team management
  • Ice-World International
    Director Sales and Marketing
    September 2013 - June 2015 (1 year and 9 months)
    Soest, UT, Netherlands
    • • Led 5-person international sales team across Europe and China.
    • • Shifted from distributor-led to direct sales model; rebuilt pipeline and processes.
    • • Established and staffed Chinese commercial operations.
  • HeikoCo
    Owner
    CONSULTING AND AUDITS
    May 2011 - August 2013 (2 years and 3 months)
    Amsterdam, Netherlands
    •Advised start-ups on business validation, go-to-market strategies, and execution in Amsterdam and Berlin

Recommendations

Be the first to recommend Heiko

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • M.A.
    University of Amsterdam
    2001
    M.A.
  • Sciences
    Georg-August University Göttingen
    1997
    Sciences

Categories