About Helio
I am a graphic designer with seven years of experience specializing in digital campaigns, branding, and editorial design. Based in Berlin, I thrive in both international and German business environments, successfully translating brand identities into clear and consistent visual systems. My expertise spans motion graphics and social media design, allowing me to create impactful visuals that resonate across various marketing channels. I focus on structure, clarity, and visual storytelling to ensure every project communicates a compelling narrative. If you're looking for a designer who can elevate your brand and enhance your marketing strategies, let's connect and discuss your vision.
English
Native or bilingual
Portuguese
Native or bilingual
German
Basic
Can work on-site
Berlin (up to 50km)
Experience
- Diamona & HarnischGraphic DesignerREAL ESTATESeptember 2023 - May 2026 (2 years and 8 months)Berlin, Germany
- Design of digital and motion assets for real estate marketingcampaigns;
- Creation of social media content, website visuals, layouts, and catalogs;
- Development of motion graphics for Instagram and web platforms
- Collaboration with marketing and sales teams in a German business environment;
- Use of AI-based image generation to support concept development and visual exploration during early design phases.
- New BloomersGraphic DesignerFASHION AND COSMETICSApril 2022 - October 2023 (1 year and 6 months)São Paulo, State of São Paulo, Brazil
- Art direction and graphic design for fashion brands, including Misha (accessories) and Open Era (athleisure);
- Development of brand identities and digital campaign visuals;
- Design of social media content, newsletters, presentations, advertisements, and printed materials;
- Coordination of visual communication across multiple digital platforms;
- Continued remote collaboration after relocation to Germany, managing cross-border projects.
- MXavierGraphic DesignerCONSULTING AND AUDITSApril 2019 - December 2021 (2 years and 8 months)Recife, PE, Brazil
- Design of corporate and educational presentations;
- Visual translation of complex information into clear, structured layouts;
- Visual translation of complex information into clear, structured layouts;
- Development of digital graphic materials with a strong focus on hierarchy and readability;
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Education
- DesignUniversidade Federal de Pernambuco2021Bachelor's degree in Design (Graphics and Fashion)
- Visual and Performing ArtsUniversidade Federal de Pernambuco2016Licentiate degree, Visual and Performing Arts
Certifications
- UI DesignFaber Castel2021