Ina Shtylla

• Leading the research strategy for Astro, the product with the highest internal adoption in PwC. Astro helps PwC's employees run the day and enhance productivity with a voice or text request by integrating with the firm's systems.

• Standardized process for research, design strategy, tracking and onboarding.

• Managed and mentored the research team (2 people).

• Led and conducted 24 pieces of research in the past year for the following features: Travel, Time Off, Return to the office,Favorites, Networking, Learning & Development, Time Entry, Notifications & Reminders, Vacation.

• Created current and future state blueprint for a Broker-Dealer Company by interviewing 50+ individual stakeholders and extracting pain points, opportunities and touchpoints for the front and back end experience. Created and facilitated Miro Workshops with stakeholders to validate & improve upon the findings. The work led to another project to create the Future State Onboarding Experience.

• Lead the team of 4 on the day-to-day activities to implement the Onboarding Experience for the Broker-Dealer Company for strategy, content & UX design. Coached & trained junior resource. Conducted the liaison role between the team and the senior leadership.

• Defined the global innovation process for a Food & Beverage Fortune 100 company ~ including voice of the employee analysis and journey maps across 24 different countries through the survey (80% response rate ) and the discovery sessions (7 global sessions ~ +100 attendees).

• Led team of 2 people to determine the reengineering and digitization of the global loan processing for a Leading International Bank. The experience led to a faster Loan Processing time by 300% ~ project inclusive of persona design and service blueprint across multiple continents.