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Innocent OwobuIO

Innocent Owobu

Business Data Analyst

€300/day
Dortmund, DE
3-7 years

Average response time: 1 hour

About Innocent

Data Analyst specializing in transforming complex data into actionable business insights using Tableau, Power BI, Looker Studio, SQL, Python, and Excel. I design intuitive dashboards, automate reporting workflows, and build scalable data models that improve data transparency and support decision-making. With experience across sales, product, and customer analytics, I collaborate closely with stakeholders to translate business requirements into practical BI solutions. My toolkit includes Tableau, Power BI (DAX, Power Query), SQL, BigQuery, Python (Pandas), and ETL workflows, enabling me to deliver reliable, governed, and user-friendly analytics for data-driven organizations.

What I bring to your project:

Custom Tableau Dashboards: Visually compelling, interactive, and built for stakeholders (not just analysts).

Modern Data Stack: Expert-level SQL and Python for cleaning, modeling, and deep-dives.

Storytelling: I translate complex technical findings into clear recommendations for non-technical leadership.

Tech Stack: Tableau, Looker Studio, SQL (BigQuery/PostgreSQL), Python (Pandas, Numpy, Matplotlib, Seaborn), Power BI, Excel.

Available for both ad-hoc deep dives and long-term strategic support. Let’s turn your data into a competitive advantage.
  • English

    Native or bilingual

Can work on-site
Dortmund (up to 50km), Düsseldorf (up to 50km), Hamburg (up to 50km), Berlin (up to 50km), Cologne (up to 50km)

Experience

  • TWT Group GmbH
    Data Analyst
    CHEMICAL
    February 2023 - September 2024 (1 year and 7 months)
    Düsseldorf, Germany
    • Identified and captured double-digit growth opportunities by analyzing multi-source sales and margin trends (CRM/ERP), uncovering high-margin, low-penetration product gaps that optimized territory planning and resource deployment.

    • Boosted regional sales outcomes by 20% through the design and implementation of performance KPIs that diagnosed execution bottlenecks and prioritized high-impact commercial interventions.

    • Architected a global reporting infrastructure in Tableau, consolidating data across four continents (EMEA, APAC, NAFTA, and LATAM) to increase data transparency by 25% and enable self-service analytics for 100+ international stakeholders.

    • Accelerated decision-making cycles by 18% through automating complex insight generation workflows and delivering executive-ready reports with prioritized, data-backed recommendations.

    • Ensured 98% reporting accuracy by establishing automated data quality checks and proactive SQL/BigQuery debugging processes, maintaining high data integrity across all stakeholder-facing dashboards.
    Tableau SQL BigQuery Python Looker Studio
  • tyntec GmbH
    Product Performance Analyst (Working Student)
    TELECOMMUNICATIONS
    February 2021 - August 2022 (1 year and 6 months)
    Dortmund, Germany
    • Served as analytics liaison between product and commercial teams, delivering monthly insight reports that shaped 2 major product pivots, and redirected over 40% of budget toward high-ROI initiatives.

    • Built interactive Power BI dashboards monitoring user adoption funnels and operational metrics, uncovering friction points that steered product enhancements and increased feature adoption by 28% within 6 months.
    Microsoft Power BI Microsoft Excel Looker Studio PostgreSQL Python
  • tyntec GmbH
    Customer Service Data Analyst (Working Student)
    TELECOMMUNICATIONS
    December 2019 - January 2021 (1 year and 1 month)
    Dortmund, Germany
    • Developed customer lifecycle dashboards tracking engagement funnels and retention drivers, identifying critical conversion bottlenecks that drove service improvements and led to a 15% increase in customer retention year-over-year.

    • Built a centralized Customer Health Monitoring system that flagged accounts approaching SLA thresholds, allowing the Customer Success team to intervene proactively and maintain a 99% service-level satisfaction rate.
    Tableau software Microsoft Power BI Looker Studio PostgreSQL Python

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Education

  • Digital Transformation (MSc.)
    Fachhochschule Dortmund
    2022
    Digital Transformation (MSc.)
  • Computer Science (BSc.)
    University of Benin
    2015
    Computer Science (BSc.)

Skill set

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