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Irene TobajasIT

Irene Tobajas

Data Analyst | BI Consultant | Strategic Reporting

€579/day
Birmingham, GB
8-15 years

Average response time: 1 hour

About Irene

Data analyst and BI consultant, ready to empower your business/project with actionable insights. With a proven track record in continuous improvement and risk management, I excel in unlocking the potential of raw data. Proficient in Tableau, PowerBI, and QuickSight, I craft automated dashboards and scorecards that drive informed decision-making. From data mining to trend analysis and statistical analysis, my expertise spans the full analytics spectrum.

With a background in managing cross-functional projects and collaborating with international teams, I am well-equipped to handle ad-hoc data requests and deliver analytic solutions.
As a freelancer, I bring my technical prowess and passion for delivering impactful solutions to help your business thrive. Let me elevate your data-driven initiatives and unlock new opportunities for growth.
  • Spanish

    Native or bilingual

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • AnitaB.org
    GHC'23 - Co-Chair for 'Extended Reality, Media and Gaming' track
    April 2023 - Today (3 years and 2 months)
  • Amazon
    EU Pricing & Costing Analyst | Prime Video
    January 2022 - Today (4 years and 5 months)

    • Perform ongoing analyses supporting EU Prime Video's content pricing and costing activities
    • Create high-quality content strategy documents supported by data for senior executive presentations
    • Analyse international content market conditions, challenges, and opportunities
    • Build, update, and audit business metrics, conducting deep dive analysis to identify root causes
    • Collaborate with Finance, Content Analytics, Vendor Manager, Content Acquisition, and Business Intelligence teams to improve internal tools and processes
    • Quantify the impact of TV series and movies on customer engagement and optimize transaction margins
  • Amazon
    BI Risk Manager (EMEA)
    January 2021 - January 2022 (1 year)

    • Launched the 'Risk Analytics' team with the aim to provide EMEA S&LP with timely actionable insights and support the risk strategy and decision-making.
    • Responsible for providing accurate performance reporting to optimize revenue and margins through loss mitigation and risk management. Key tools used: Tableau, QuickSight and Excel VBA.
    • Led the automation of multiple reporting solutions to optimise existing processes.

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Education

  • Analyst Learning Path
    Tableau
    2020
    Analyst Learning Path
  • Certificate, Marketing Analytics
    Udemy Alumni
    2020
    Certificate, Marketing Analytics

Skill set (16)

Categories