About Irina
Experience
- SIMPICo-Founder & Managing DirectorFebruary 2022 - Today (4 years and 4 months)Berlin, GermanySIMPI has set out to revolutionize the customer post sale experience. It is enabling brands to solidify emotional connections with their customers by leveraging the power of HOW TOs. Brands are empowered to easily create step by step manuals, HOW TOs and tips & tricks using the SIMPI app. Seamlessly set up feedback loops, up sell possibilities as well as tailored recommendations. All while owning your data and content. Get rid of paper based manuals. Close the customer experience gap and provide your consumers with the guidance they need once the sale has been made.
- Impact Hub MálagaFellowship – The Break EUSeptember 2022 - Today (3 years and 9 months)Málaga, SpainThe Break is a EU funded 3 months program focusing on building up Entrepreneurship & Innovation within the European Union.
- sennderHead of ProductJune 2019 - January 2022 (2 years and 7 months)Berlin, GermanyResponsibilities- Leading the Carrier & Drivers Business Area- Building and growing sennder's carrier platform including a marketplace, TMS, and order management system targeting SME carriers to manage their business end to end.- Building and growing sennder's Driver App focused on real time tracking and order fulfillment capabilities- Setting the vision and strategy for the Business Area- Building, growing, and mentoring a cross functional team of Product Managers, UX/UI Designers, Product Analytics, Product Marketing & Product Growth Managers- Close collaboration with key stakeholders from all local markets and M&As
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Education
- Accalerated Management Program, Strategy & Company evaluationYALE SCHOOL OF MANAGEMENT2022Accalerated Management Program, Strategy & Company evaluation
- Master's degree, Journalism and CommunicationUniversity of Vienna2016Master's degree, Journalism and Communication