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Ivan RisticIR

Ivan Ristic

Salesforce Commerce Cloud Developer/Tech Lead

€400/day
Novi Sad, RS
3-7 years
Node.js
React.js
Salesforce Commerce Cloud
jQuery
HTML5

Average response time: 1 hour

About Ivan

Senior Salesforce Commerce Cloud (SFCC) Developer and Technical Lead
with 7+ years of experience building scalable, high-performance
eCommerce platforms for global B2C brands. Experienced across backend, full-stack, and technical leadership roles—driving architecture, leading
teams, and delivering complex solutions end-to-end. Strong expertise in
SFCC architecture, integrations (CRM, CMS like Contentful, OMS,
third-party APIs), and modern payment solutions (Adyen, Klarna/Kustom,
Apple Pay/GooglePay).
Worked with leading brands including:
• Hema (large-scale retail chain)
• Musti Group – Vetzoo, Peten (pet retail & eCommerce)
• OTB Group - Maison Margiela, Marni, Jil Sander (luxury fashion)
• Ecco (global footwear)
• Tiger of Sweden (premium menswear)
• Katalys (eCommerce plugin – led SFCC integration and built reusable
cartridge used across projects)

  • Serbian

    Native or bilingual

  • English

    Fluent

Can work on-site
Novi Sad (up to 50km)

Experience

  • Impact Commerce Novi Sad
    Technical Lead - Salesforce Commerce Cloud B2C
    January 2025 - Today (1 year and 5 months)
    Serbia
    • Led technical delivery across three B2C eCommerce projects in the fashion and pet-food industries, ensuring high-quality implementations and on-time releases.
    • Designed and developed Salesforce Commerce Cloud (SFCC) solutions using SFRA, Headless architecture, custom controllers, pipelines, and ISML templates.
    • Contributed to front-end development using PWA with React, improving site performance and user experience.
    • Implemented key storefront features and integrations including product reviews, loyalty programs, OMS systems, and payment gateways.
    • Provided technical leadership to developers through code reviews, architectural guidance, and best-practice standards.
    • Collaborated with QA, UX, and business stakeholders to deliver stable, scalable solutions aligned with business goals.
    • Managed development workflows using Git, Bitbucket, and Jira, supporting Agile processes and efficient team collaboration.
    • Delivered scalable and maintainable solutions that improved site reliability and overall performance.
    React.js Node.js PWA Salesforce Commerce Cloud JavaScript
  • EPAM Systems
    Technical Lead and Senior Salesforce Commerce Cloud Developer B2C
    November 2022 - November 2024 (2 years)
    Novi Sad, Serbia
    • Worked as a Technical Lead on international eCommerce projects, built on Salesforce Commerce Cloud (SiteGenesis/Demandware and SFRA).
    • Managed a development team of 4 engineers (3 backend, 1 frontend), providing technical guidance and oversight throughout the development lifecycle.
    • Delivered multiple complex projects on time, ensuring scalable, high-quality storefront solutions aligned with client expectations.
    • Responsible for technical architecture, solution design, and development best practices across projects.
    • Led implementation of custom features and integrations with third-party systems including OMS, payment providers, ratings/reviews platforms and Salesforce Service Cloud.
    • Maintained direct communication with clients, clarifying requirements, timelines, and delivery status.
    • Mentored and onboarded new team members, supporting team growth and knowledge sharing.
    • In addition to technical leadership, acted as a part-time Team Lead, managing team operations such as resource planning, time reporting, vacation planning, and performance discussions.
    Salesforce Commerce Cloud HTML5 JavaScript Node.js jQuery
  • Emakina.RS
    Salesforce Commerce Cloud Developer
    April 2019 - November 2022 (3 years and 7 months)
    Novi Sad, Serbia
    • Worked as a certified Salesforce Commerce Cloud (SFCC) Developer on international B2C projects for clients in the Netherlands and the United States, delivering scalable eCommerce solutions.
    • Led end-to-end development of major features, including payment integrations, loyalty programs, and full website redesigns.
    • Developed and customized SFCC functionality such as forms, jobs, ISML templates, OCAPI endpoints, custom objects, and integrations with third-party systems (OMS, payment providers, loyalty platforms).
    • Mentored and supported team members, helping onboard new developers and sharing best practices within the team.
    • Collaborated directly with clients and stakeholders to clarify requirements and deliver solutions aligned with business goals.
    • Participated in Agile/Scrum processes, including sprint planning, estimations, and daily collaboration.
    • Maintained and improved existing SFCC implementations to ensure performance, stability, and scalability .
    • Proposed and implemented technical improvements to optimize development processes and site performance. Tech & Tools 1 . Salesforce Commerce Cloud (SFRA), Jobs, OCAPI, Custom Objects, JavaScript, React/PWA, Git, Bitbucket, Jira, REST APIs
    Salesforce Commerce Cloud JavaScript jQuery Node.js HTML5

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Education

  • Salesforce B2C Commerce Developer Salesforce
    2026
    Salesforce B2C Commerce Developer Salesforce
  • Anthropic Claude Code Anthropic
    2026
    Anthropic Claude Code Anthropic
Check out Ivan's education

Certifications

  • Salesforce B2C Developer
    Salesforce
    2019
  • Claude Code Developer
    Anthropic
    2026

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