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Jack HighamJH

Jack Higham

Senior Marketing Executive

€600/day
Liverpool, GB
0-2 years

Average response time: 1 hour

About Jack

Stand-out marketing to maximise lead generation and engagement for your band. With a marketing MSc and psychology BSc background, I can put your customer at the centre of our campaigns.

Tired of vanilla marketing and blending in with the crowd? My design, concepts, and copywriting will set you aside from the rest.

What is it that you need?

- Top-teir email and SMS marketing?
- Identifying and segmenting the demographic?
- Automated prospecting and retargeting?
- Guerilla activations?
- Enhanced and integrated paid social campaigns?
- SEO and increasing organic traffic?

The list of things I can offer to help achieve your goals goes on and on. Reach out to find out more and receive a bespoke proposal.

I welcome clients from all backgrounds. My personal experience is mainly property and student accommodation, but I have also worked comprehensively with reactive marketing for food and beverage and leisure sectors.

I look forward to working with you!
  • English

    Native or bilingual

Can work on-site
Liverpool (up to 50km)

Experience

  • true student
    Marketing Executive
    August 2022 - Today (3 years and 10 months)
    Liverpool, UK

    - Creatively developing and implementing end-to-end marketing campaigns across Bricks Group (true student, doza & UTime Fitness).
    - Recruiting and managing the Bricks Group marketing executive and a team of 7 content creators for the new media endeavour, Offcut.
    - Managing the true student portfolio's true life events marketing strategy.
    - Writing ad copy for true student and doza campaigns.
    - Using data and insights as learnings for future campaigns and lead generation.
  • true student
    Sales Coordinator - Liverpool
    March 2022 - August 2022 (5 months)
    Liverpool, UK

    - Promoted internally, in recognition of my commercial awareness.
    - Independently managed lead generation and conversion specially to our Liverpool property.
    - Organised lead generation campaigns, such as university open days and partnerships.
    - Increased on-site viewing conversation by over 50% through people management and process creation.
    - Achieved 100% occupancy for the 999 bed property, together with the true student team.
  • true student
    Guest Experience Coordinator
    September 2021 - March 2022 (6 months)
    Liverpool, UK

    - Supported true Liverpool's marketing strategy throughout the pre-opening period.
    - Added value to the first check-in to ensure maximum customer experience and organisation.
    - Managed on-site student events once the property opened.
    - Supported marketing by updating all on-site marketing platforms, screens and displays.
    - Content creation and generation.
    - Provided marketing artwork to support the on-site rebooking campaign.

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Education

  • Master of Science
    University of Liverpool
    2022
    Master of Science - MSc, Marketing (Distinction)
  • Bachelor of Science
    Liverpool John Moores University
    2021
    Bachelor of Science - BSc, Psychology (First Class with Honours)

Skill set (14)

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