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Malt Strategy
Jasmine TJT

Jasmine T

Digital Campaign Manager (SEM, Social)

€125/day
Lyon, FR
8-15 years
Marketing
Social media
SEM
Google AdWords
SEO

Average response time: 1 hour

About Jasmine

Experienced business/advertising professional, with 8+ years of professional working experience in advertising. I am a collaborative, end-to-end partner, and innovative problem-solver, detail-oriented with seamless campaign execution prowess. I am able to identify the root cause of issues; troubleshoot and communicate to clients with efficiency.
Education Companies
Food and Beverage
Health and Wellness

  • English

    Native or bilingual

  • French

    Basic

Can work on-site
Lyon (up to 50km)

Experience

  • SAMSUNG ADS,
    Campaign Activation Manager
    TECH
    July 2022 - October 2024 (2 years and 3 months)
    Toronto, ON, Canada
    • Ensured campaigns impressions paced to deliver in full 100% by daily monitoring and optimizations. Validated and quality assured campaigns, confirming 0% error rate was attributed during the setup, execution, and post campaign.
    • Liaised with all stakeholders involved in the end-to-end campaign process, including client, account management, sellers and campaign managers, leading weekly meetings, increasing communication and efficiency among teams.
    • Communicated with external client partners, solving concerns such as troubleshooting campaigns, creative execution, and alignment and strategy.
    Digital Marketing Marketing Analytics
  • NOISE DIGITAL,
    Campaign Manager
    November 2021 - July 2022 (8 months)
    Toronto, ON, Canada
    • Took the lead on assigned campaigns, maintained, and optimized towards key performance indictor (KPI) goals, actively keeping KPI margin within 10% of the goal.
    • Worked with Planners / Media Strategists to develop reports that clearly communicated campaign performance and optimization recommendations, helping improve KPIs to meet targets.
    • Collaborated with a key client to elevate Google Ads account, scrubbed through 20+ campaigns for keyword proposals, ad copy improvements, and additional tactics, enhancing outdated account.
    Google AdWords Digital Marketing
  • DAC GROUP
    Digital Media Coordinator
    January 2020 - November 2021 (1 year and 10 months)
    Toronto, ON, Canada
    • Partnered with individual clients, helping boost number of leads and decrease cost per acquisition 5% by implementing new ads to their campaigns, changing bid strategy, and conducting various tests.
    • Collaborated with Planners and Media Strategists to create Google Data Studio reports, effectively conveying campaign performance and providing optimization recommendations to optimize KPIs and achieve targets.
    SEM Microsoft Excel Microsoft Powerpoint
Check out Jasmine's experience

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Education

  • Bachelor of Commerce Degree
    York University
    Bachelor of Commerce Degree
  • Post Graduate Diploma
    George Brown College
    Post Graduate Diploma

Skill set

A/B Testing
Data Visualization
Digital Marketing
Marketing Analytics

Categories