About Jennifer
English
Native or bilingual
French
Basic
Experience
- Weather2travelFreelance SEO Content WriterTRAVEL AND TOURISMAugust 2024 - Today (1 year and 10 months)I’ve worked on a freelance basis for Weather2Travel.com since 2024, producing SEO-optimised brand and product pages for their website each week.Some of the many brands and products I’ve written about so far include Jet2Holidays, Champneys and Go Ape, with each piece of content following strategic SEO reports in order to improve search engine visibility and rankings.
- Robinson PelhamFreelance Content ManagerFASHION AND COSMETICSSeptember 2022 - May 2024 (1 year and 8 months)Working on a freelance basis, I served as a content manager and copywriter for Robinson Pelham – a female-founded, fine jewellery brand based in London’s Chelsea – between 2022 and 2024.As part of my role, I wrote regular seasonal newsletters and hundreds of SEO-led product descriptions, while also managing the CMS, carrying out regular content audits and implementing and publishing all new content and website updates.
- Charlotte TilburyFreelance SEO CopywriterFASHION AND COSMETICSAugust 2022 - Today (3 years and 10 months)Since 2022, I have regularly collaborated with the in-house content team at Charlotte Tilbury to produce tens of makeup and skincare guides and tutorials using best-practice SEO techniques.These projects tend to coincide with new product launches and have included effective promotional comms for some of the brand’s most celebrated beauty icons, including Charlotte’s Magic Hydration Revival Cleanser and Charlotte’s Beautiful Skin Island Glow Easy Tanning Drops.
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Education
- BA (Hons) Fashion JournalismUniversity of the Arts London2012First Class