Description

With 17 years of experience spanning Samsung Electronics, Adobe, and an MBA at RWTH Aachen University, I bring a rare combination of hands-on product leadership and deep Asia-Pacific market expertise to every project.

At Samsung's Mobile Division, I led global software operations and e-commerce launches across multiple markets — giving me firsthand insight into how Korean and Asian consumers think, decide, and behave. At Adobe, I worked as a Customer Success Manager, helping enterprise clients translate complex digital tools into measurable business outcomes.

I now work with European and global companies that need someone who can bridge the gap between Asian market realities and Western product thinking — whether that's user research, go-to-market strategy, or product consulting.

What I bring to your project:

Deep understanding of Korean and Asian consumer behaviour

10+ years of product management at one of the world's most competitive mobile markets

Experience navigating both B2C (Samsung) and B2B SaaS (Adobe) environments

Fluent English, native Korean, based in Aachen, Germany

If you're launching in Asia, researching Asian users, or building products for a global audience — let's talk.

Industry field of expertise

Languages

English
Fluent
Korean
Native or bilingual

Workplace preferences

Can work on-site

Aachen (up to 50km)

Adobe
Senior Customer Success Manager
SOFTWARE PUBLISHING
November 2022 - July 2025 (2 years and 8 months)
Seoul, South Korea
• • Managed Adobe's largest strategic account (Samsung Electronics HQ): governed digital experience solutions for 10M+ global users and $10M+ ARR portfolio
• • Achieved 100% renewal rate for 3 consecutive years and drove account expansion through strategic advisory
• • Designed digital maturity roadmap for Samsung Europe, resulting in 'Adobe Experience Award' win
• • Led global technical seminars, executive business reviews and large-scale enablement programs across Korea, SE Asia and Europe
Data analysis Customer Journey customer success Project Management Communication strategy
Salesforce
Sr. Program Manager, Customer Success Group
SOFTWARE PUBLISHING
January 2022 - August 2022 (7 months)
Seoul, South Korea
• • Led implementation projects for Marketing Cloud and Core Cloud
• • Delivered strategic advisory on data analytics and project planning
Samsung Electronics
Sr. Professional, Global Marketing Center
TECH
August 2012 - December 2021 (9 years and 4 months)
Suwon-si, Gyeonggi-do, South Korea
• • Payment Ecosystem & Fraud Prevention: Established global payment frameworks and integrated advanced fraud detection solutions (UK-based), significantly reducing loss from unauthorized transactions.
• • Expertise in Diverse Payment Methods: Managed and optimized various global/local payment methods to enhance eCommerce checkout conversion across 6 European markets.
• • Strategic Launch of 'Samsung Care+': Spearheaded the initial launch of premium protection plans in France, Netherlands, and Germany, managing the strategic partnership with Allianz. Global eCommerce Rollout: Led Samsung.com expansion in Europe, establishing integrated governance for pricing, payment, and promotions.
E-commerce Project Management Technical project management Corporate strategy User Research