Description

Senior Marketing & Social Media Consultant | Strategy, Content & Campaigns

I help brands grow, engage audiences, and achieve measurable results through expert marketing strategy, social media management, and content creation. With over 8 years of experience working with global brands like Nike, Amazon, eBay, and L’Oréal, My work has increased social media engagement by up to 45%, improved brand visibility year-on-year by 30%, and won client contracts worth £80k.

What I bring to the table:

Strategic social media planning and execution across Instagram, YouTube, LinkedIn, and Facebook
Content creation and management, including graphics, copywriting, and campaign storytelling
SEO optimisation, analytics, and performance reporting to improve reach and engagement
Brand strategy and campaign management, ensuring cohesive messaging across all channels

I typically work on projects such as:

Social media audits and strategy development
Multi-channel content calendars and campaign delivery
Paid social advertising campaigns (Facebook, Instagram, LinkedIn)
SEO-driven content optimisation for websites and blogs
Brand building initiatives and marketing strategy consulting

I combine creativity, analytics, and strategic thinking to deliver high-quality marketing solutions that help businesses stand out and grow. Let’s collaborate to take your brand to the next level!

Industry field of expertise

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

London (up to 50km)

Karo Healthcare,
Freelance Global Creative Content Manager
PHARMACEUTICALS INDUSTRY
September 2024 - February 2025 (5 months)
Maidenhead, England, United Kingdom
• Paid Social & UGC content management for E45
• Optimisation of e-commerce and Amazon content for Lamisil, inclusive of PDPs, A+ and Brand Stores.
• Launch Lamisil SEO project and website optimisation for USA market. To also lead on E45 SEO and be our content lead on best practices across all brands.
• Create and launch Lamisil internal training videos with support from Global Squad Lead.
• Provide production support for Global Lamisil lifestyle and E45 photoshoot.
• Support in wider Lamisil creative campaign deliveries as part of wider brand reset.
SEO Content marketing Facebook Marketing Copywriting
Cortex,
Senior Manager, Content Marketing & Activations
TECH
March 2025 - Today (1 year and 3 months)
London, England, United Kingdom
• Created and implemented strategic company-wide marketing strategy
• Launched and managed additional social channels; YouTube, Instagram, X
• Managed content calendar; created content, scheduling, reporting
• SEO Lead; optimised the website for better search performance across articles and landing pages
• Led on brand campaigns for brand identity, brand positioning and brand strategy
Communication strategy Positioning strategy Content marketing SEO Social media
Dye & Durham, Global Tech and Software Company
Communications Manager
TECH
April 2024 - July 2024 (3 months)
Paddington, London, England, United Kingdom
• Media relations including managing press enquiries, writing feature articles in relevant publications. Developing relationships with journalists.
• Strategic marketing to reflect global growth of Dye & Durham, expand reach, strengthen brand recognition and our employer profile.
• Multi-channel content development and strategic campaign co-ordination to support product-related initiatives.
• Brand building and consolidation for the UK market.
Content marketing Copywriting