Description

Independent consultant with 10+ years of experience in structuring and scaling international wholesale businesses across EMEIA.

Specialized in distribution strategy and commercial performance optimization (sell-in/sell-out, P&L, KPIs), I support brands in structuring and optimizing wholesale operations, driving performance through data-driven insights.

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

Dada Sport
Wholesale & Retail Manager
FASHION AND COSMETICS
September 2022 - October 2024 (2 years and 1 month)
Paris, France
SCOPE
Defined and deployed international distribution strategy (market prioritization, network expansion, commercial terms, activations)
Led global wholesale performance with full ownership of revenue steering (sell-in/sell-out, forecasting, KPIs)
Structured and optimized commercial operations to improve visibility, decision-making and forecast accuracy
Designed and implemented performance levers (assortment strategy, pricing, trade marketing, training, incentives)
Orchestrated cross-functional alignment (marketing, merchandising, production) to ensure consistency between commercial strategy and brand execution
KEY ACHIEVEMENTS
Delivered +46% revenue growth in a declining market
Network expansion : +6 markets, +13 new accounts
Built a scalable wholesale model, improving revenue predictability and business visibility
Negotiated and executed high-impact activations with key partners (pop-ups, branded spaces, marketing initiatives)
Chloé
Wholesale Manager UK, Scandinavia, Middle-East
LUXURY GOODS
March 2021 - September 2022 (1 year and 6 months)
Paris, France
SCOPE
Led revenue performance of a €27M+ wholesale business, defining distribution strategy and market prioritization
Owned budgeting, forecasting and OTB planning, ensuring alignment with commercial objectives
Structured and executed seasonal sales campaigns (4/year), from assortment strategy to commercial execution
Designed and deployed performance levers (assortments, pricing, trade marketing, activations, trainings)
Led and developed commercial teams (10 p.), driving performance
KEY ACHIEVEMENTS
Managed and optimized performance across complex international key accounts environments
Delivered measurable business growth across strategic key accounts through targeted performance plans
Negotiated and secured high-value commercial agreements with leading international retailers (activations, payment terms, OTBs)
Executed large-scale retail visibility projects (pop-ups, branded spaces, franchises), enhancing exposure and commercial impact
Improved sell-through and profitability through data-driven assortment and stock optimization strategies
Strengthened alignment between commercial strategy, product mix and in-store execution across markets
Chloé
Business Project Manager EMEIA
LUXURY GOODS
May 2018 - March 2021 (2 years and 10 months)
Paris, France
SCOPE
Supported EMEIA leadership on strategic planning, budgeting and business steering
Built and implemented dashboards and reporting tools to improve KPI visibility and business monitoring
Contributed to commercial strategy (annual Strategic Plans) through data-driven insights and recommendations
KEY ACHIEVEMENTS
Delivered performance insights to support strategic decision-making (markets, categories, networks)
Defined product mix guidelines to support sales campaigns and improve commercial alignment
Monitored top key accounts performance, identifying revenue drivers and optimization levers
Identified market trends and best-sellers to inform strategic decisions
Led a cross-functional omnichannel project during Covid, aligning digital and retail execution with brand standards