Kasia Grabowicz

Leading a practice for a user-centred, radically better experiences for everyone, across the E2E customer journey.

- Led a team of 7 UX-Researchers at peak; later embedded into a cross functional team of 16 with Human Factors, Ergonomics and Product Design; responsible for E2E experience research, design and delivery

- Established a multi-stakeholder platform for CX, Market Intelligence and UXR teams to improve the confidence of the customer, user and market evidence for opportunity assessments, vehicle needs, as well as feature desirability

- Developed a global company-wide product design validation, signoff and post-launch data collection protocols and implemented its processes for product and service validation pre and post launch

- Worked directly with C-suite management to assess the gap and define the strategic direction for the Arrival Vehicle Experiences

- Drove collaboration between Program, Engineering, Test and Validation and Design teams to promote user-centred design practice at each stage of the product development process

- Designed Voice of the Customer strategy including data gathering model, communication model, including UX and CX metrics

Leading the experience design research of the Arrival Bus.

- Built a company framework for end-to-end user experience for the Bus Program, optimised the hardware and software experience research strategies; respectively prioritised and led all the research activities related to the strategic business goals and experience vision for the vehicle

- Worked directly with programme management, designers and engineers, developers on implementation of the solutions based on the user research and market evidence combined with customer feature desirability requirements; in both physical and digital as well as corporate internal products (10+ simultaneously led UX projects)

- Developed an end-to-end experience validation program, that provided evidence for commercialisation readiness and customer acceptance

- Defined all trial related UX metrics related to on and off vehicle experiences and designed a program for Vehicle Trial Feedback user & vehicle data collection in collaboration with program management and our customers; optimised for seamless data collection and analysis and design decisions confidence

- Build a 1000+ external user and SME community to improve the efficiency of the research process, facilitates faster design iterations and increased visibility of Arrival human-centred design ethos

In the context of rapid change, Mesh helps organisations keep ahead of the curve and connect with the new generation of customers. We help them define a forward-looking vision and put it into action through a combination of strategic foresight, customer insight, and, respectively innovative value propositions and business models.