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Kate LawsonKL

Kate Lawson

Internal communications and engagement specialist

€289/day
Manchester, GB
8-15 years

Average response time: 1 hour

About Kate

I am an experienced and passionate internal communications specialist with 7+ years of experience in developing and executing effective communication strategies.

I take a personalised approach to internal communications, always striving to understand the unique needs and perspectives of employees. I build strong relationships with stakeholders, conduct thorough research and analysis, and deliver clear and impactful messages through various channels.

My goal is to promote company culture, foster positivity, and drive employee engagement through creative, data-driven communications. I have a strong commitment to continuous learning and improvement and possess excellent writing, project management, and interpersonal skills.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Halo Virtual Services Ltd
    Managing Director
    November 2021 - Today (4 years and 7 months)
    Greater Manchester, UK
    As a virtual assistant, I am a professional who provides administrative, bookkeeping, and communications assistance to clients remotely. Some common responsibilities that I handle include the following, however, specific requests can vary depending on the needs of my client:
    • Communications advice, planning and delivery
    • Proofreading
    • Scheduling appointments
    • Managing email and email campaigns
    • Bookkeeping and invoicing
    • Social media management
    • Content creation (e.g. blog posts, articles)
    • Data entry and analysis
    • Customer service I offer a wide range of benefits to my clients, including:
    • Increased productivity: I can handle tasks that take up valuable time and resources, allowing my clients to focus on their core responsibilities and grow their businesses.
    • Flexibility: I am available to work remotely, which means that I can work on a schedule that is convenient for my clients and can be easily adjusted to meet their changing needs.
    • Cost-effectiveness: By working with me, clients can save money on overhead expenses, such as office space, equipment, and employee benefits.
    • Skilled professionals: I bring a wealth of experience and skills to the table. I can handle a wide range of tasks, from administrative work to more specialised responsibilities such as communications, bookkeeping and social media, that a client might need.
    • Rapid scaling: As business needs grow or change, my clients can easily increase or decrease the number of hours I work as needed.
    • Access to the latest tools: I can quickly get up to speed on any new software or platforms, and provide support as needed.
    • Back-up: In addition to the main work I do, I am also able to act as backup support during holidays, sick leave or unexpected absence. Overall, working with me can be a cost-effective and efficient solution for businesses of all sizes, providing support and enabling growth.
  • The University of Manchester
    Internal Communications Manager
    September 2016 - May 2021 (4 years and 8 months)
    Manchester, UK
    Leading on the development, implementation, and monitoring of an effective internal communications strategic plan for the University, closely aligned with the University's strategic plan and values. Providing professional advice to colleagues on internal communications issues, with a focus on delivering communications plans to support major University including our Staff Survey and a campaign to engage staff in developing the University's strategic plan Our Future. Driving innovative and creative approaches to internal communications across the University with a focus on developing digital communications, including taking ownership of the University's intranet. Working in partnership with internal communications colleagues across the University to ensure a co-ordinated approach to planning and campaigns.
    - Providing leadership and line management for the Internal Communications Team
  • University of Manchester
    Senior Internal Communications Officer
    May 2014 - May 2016 (2 years)
    Manchester, UK
    MCIPR Accredited Practitioner, online communications, intranet, internal communications, project management, social media, news management, content management, content strategy, website development, web traffic analysis.

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Certifications

  • CIPR Internal Communications Diploma
    CIPR
    2013
    Data analysis employee engagement Leadership communication User Research

Skill set (17)

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