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Kerianne CrandallKC

Kerianne Crandall

Customer Success Executive

€347/day
Lichfield, GB
8-15 years

Average response time: 1 hour

About Kerianne

I am an energetic Customer Success Manager with over a decade of sales strategy planning and execution expertise within SaaS, life sciences, and scientific B2B settings. I thrive on guiding clients step by step, empowering them towards self-sufficiency while expanding their product reliance, growing the account, and building lasting relationships. My scientific and technical background enables me to deeply understand client challenges and collaborate on innovative solutions that deliver quantifiable value and foster long-term success.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Epwin Group,
    CUSTOMER SALES AND SERVICE MANAGER
    ARCHITECTURE AND URBAN PLANNING
    July 2025 - Today (11 months)
    Tamworth, UK
    Lead the contract sales functionfor a national construction materials manufacturer, overseeing the delivery of products to over 600 active new-build sites across the UK. Accountablefor more than £750K in monthly revenueflow, I manage a high-performing team driving service accuracy, on-time delivery, and customer satisfaction while spearheading the digital transformation of our sales operations.
    • ● Direct and develop a team of six, implementing new structures, workflows, and performance metric reporting to scale output in line with business growth.
    • ● Oversee fulfilment of contract sales orders through 70+ branches, ensuring consistent accuracy, timely delivery, and full service continuity for key construction clients.
    • ● Drive strategic communication between branch operations and on-site project managers to resolve order, invoicing, and material issues efficiently.
    • ● Lead digital transformation to establish a unified "single source of truth" within a single ERP for muliole brands, branches and new build sites for all contract activity, improving auditability, data transparency, and decision-making.
    • ● Achieved measurable increases in service accuracy and customer satisfaction while managing significant volume growth.
    • ● Currently designing and implementing an inside sales function to enhance support capacity, improve responsiveness, and strengthen branch alignment.
  • RevvedUp,
    CUSTOMER SUCCESS MANAGER
    TECH
    August 2024 - February 2025 (6 months)
    Lichfield, England, United Kingdom
    AI-powered Account-Based Marketing (ABM) platform for B2B SaaS. Automates prospect research, personalised outreach, and campaign management across email and LinkedIn
    • ● First full-time employee alongside Founder during start up of product sales and commercialisation
    • ● Collaborated closely with customers to refine ICP, targeted messaging, and signal-based lists for ABM campaigns across diverse industries including software, market research, and influencer management
    • ● Customised AI integrated templates/sequences for outreach (email, LinkedIn, retargeting advertising, direct mail)
    • ● Oversaw all campaign management communications including lead status, statistics, and target redirections
    Lead generation and market intelligence platformfocusing on academic and industry researchers through integrating datafrompublications, tradeshows, clinical trials and grants
    • ● Developed close relationships with 200+ EMEA accounts including AstraZeneca, Merck, Thermo Fisher Scientific
    • ● Delivered initial platform training and ongoing support to key account representatives; communicated feedback to development team on customers' growing needs to expand platform capabilities
    • ● Leveraged consultative approach to identify subscription customisation key needs; planned sales and marketing campaigns to support tradeshow events, new product launches/outreach technology, and growing sales teams
    • ● Increased customer retention and account growth through additional licences/expansion of licence content; consistently hit and exceeded KPIs; key successes include 300%+ in upsales following new product launch
  • SciLeads.com
    CUSTOMER SUCCESS MANAGER, SciLeads
    BIOTECH
    August 2022 - July 2024 (1 year and 11 months)
    Lichfield, UK
    Lead generation and market intelligence platform focusing on academic and industry researchers through integrating data from publications, tradeshows, clinical trials and grants

    Developed close relationships with 200+ EMEA accounts including AstraZeneca, Merck, Thermo Fisher Scientific
    Delivered initial platform training and ongoing support to key account representatives; communicated feedback to development team on customers’ growing needs to expand platform capabilities
    Leveraged consultative approach to identify subscription customisation key needs; planned sales and marketing campaigns to support tradeshow events, new product launches/outreach technology, and growing sales teams
    Increased customer retention and account growth through additional licences/expansion of licence content; consistently hit and exceeded KPIs; key successes include 300%+ in upsales following new product launch

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Education

  • Executive MBA
    (Quantic School of Business
    2024
    Executive MBA
  • PhD Candidate
    (University of Birmingham
    2020
    PhD Candidate

Skill set

Categories